创建创意组件
全部接口

所属权限 ads_management
请求地址 components/add
请求方法 POST
Content-Type application/json

全局参数

全局参数是指每一个接口都需要使用到的参数。详情参考，代码案例参考。

参数名称 参数类型
access_token 授权令牌，完成 OAuth 2.0 授权后获得，参考授权认证章节
timestamp

当前的时间戳，单位为秒，允许客户端请求最大时间误差为 300 秒。

MarketingAPI 所使用的时间戳，若无特殊说明，均为秒级时间戳

MarketingAPI 所使用的时区为 GMT+8，例如当时间戳为 1494840119 时，表示 2017-05-15 17:21:59
nonce 随机字串标识，不超过 32 个字符，由调用方自行生成，需保证全局唯一性

请求参数

标有*的参数为必填项

名称 类型 描述
account_id
 integer 广告主帐号 id，有操作权限的帐号 id，不支持代理商 id
component_custom_name
 string 创意组件自定义名称
字段长度最小 1 字节，长度最大 512 字节
component_value*
 struct 创意组件内容
title
 struct 标题组件
component_id
 integer 创意组件 id
value
 struct 标题组件
content
 string 标题组件文本信息
字段长度最小 1 字节，长度最大 256 字节
description
 struct 文本组件
component_id
 integer 创意组件 id
value
 struct 文本组件
content
 string 创意组件文本信息
字段长度最小 1 字节，长度最大 256 字节
image
 struct 单图组件
component_id
 integer 创意组件 id
value
 struct 图片结构
image_id*
 string 素材图片 id，通过 [images 模块] 上传图片后获得，仅在规格支持时传入，详见规格详情
字段长度最小 1 字节，长度最大 64 字节
image_url
 string 素材图片的 url，仅在规格支持时传入
字段长度最小 1 字节，长度最大 1024 字节
jump_info
 struct 落地页内容结构定义，落地页组件内容结构定义,jump_info 结构单独显示,详见 [落地页内容结构详细定义]
image_list
 struct 图集组件
component_id
 integer 创意组件 id
value
 struct 图集
jump_info
 struct 落地页内容结构定义，落地页组件内容结构定义,jump_info 结构单独显示,详见 [落地页内容结构详细定义]
list
 struct[] 图集
image_id*
 string 素材图片 id，通过 [images 模块] 上传图片后获得，仅在规格支持时传入，详见规格详情
字段长度最小 1 字节，长度最大 64 字节
image_url
 string 素材图片的 url，仅在规格支持时传入
字段长度最小 1 字节，长度最大 1024 字节
video
 struct 视频组件
component_id
 integer 创意组件 id
value
 struct 视频组件
video_id*
 string
字段长度最小 1 字节，长度最大 64 字节
cover_id
 string 素材图片 id，通过 [images 模块] 上传图片后获得，仅在规格支持时传入，详见规格详情
字段长度最小 1 字节，长度最大 64 字节
jump_info
 struct 落地页内容结构定义，落地页组件内容结构定义,jump_info 结构单独显示,详见 [落地页内容结构详细定义]
brand
 struct 品牌形象组件
component_id
 integer 创意组件 id
value
 struct 品牌形象结构
brand_name
 string 品牌名称
字段长度最小 0 字节，长度最大 250 字节
brand_image_id
 string 品牌形象图片 id，通过 [images 模块] 上传图片后获得，仅在规格支持时传入，详见规格详情
字段长度最小 1 字节，长度最大 64 字节
jump_info
 struct 落地页内容结构定义，落地页组件内容结构定义,jump_info 结构单独显示,详见 [落地页内容结构详细定义]
consult
 struct 咨询组件
component_id
 integer 创意组件 id
value
 struct 咨询组件
id
 integer 咨询组件值
最小值 0，最大值 4294967295
phone
 struct 电话组件
component_id
 integer 创意组件 id
value
 struct 电话组件
id
 integer 电话件值，电话组件值
最小值 1，最大值 4294967295
form
 struct 表单组件
component_id
 integer 创意组件 id
value
 struct 表单组件
id
 integer 表单组件值
最小值 1，最大值 4294967295
action_button
 struct 行动按钮组件
component_id
 integer 创意组件 id
value
 struct 行动按钮结构
button_text
 string action_button button_text
字段长度最小 0 字节，长度最大 100 字节
jump_info
 struct 落地页内容结构定义，落地页组件内容结构定义,jump_info 结构单独显示,详见 [落地页内容结构详细定义]
chosen_button
 struct 选择按钮组件
component_id
 integer 创意组件 id
value
 struct 选择按钮结构
left_button
 struct 选择按钮结构
text
 string chosen_button_text
字段长度最小 0 字节，长度最大 100 字节
jump_info
 struct 落地页内容结构定义，落地页组件内容结构定义,jump_info 结构单独显示,详见 [落地页内容结构详细定义]
right_button
 struct 选择按钮结构
text
 string chosen_button_text
字段长度最小 0 字节，长度最大 100 字节
jump_info
 struct 落地页内容结构定义，落地页组件内容结构定义,jump_info 结构单独显示,详见 [落地页内容结构详细定义]
label
 struct 标签组件
component_id
 integer 创意组件 id
value
 struct 标签组件
list
 struct[] 标签列表
数组最小长度 0，最大长度 100
content
 string 标签内容
字段长度最小 0 字节，长度最大 100 字节
type
 enum 创意标签类型，[枚举详情]
可选值：{ LABEL_TYPE_UNKNOWN, LABEL_TYPE_COMMON, LABEL_TYPE_PROMOTIONAL, LABEL_TYPE_CUSTOMIZETEXT, LABEL_TYPE_ICON, LABEL_TYPE_DYNAMIC }
display_content
 string 标签显示内容
字段长度最小 0 字节，长度最大 100 字节
show_data
 struct 数据外显组件
component_id
 integer 创意组件 id
value
 struct 数据外显组件
conversion_data_type
 enum 数据外显转换数据类型，[枚举详情]
可选值：{ CONVERSION_DATA_DEFAULT, CONVERSION_DATA_FRIEND_PLAY, CONVERSION_DATA_APP_DOWNLOAD, CONVERSION_DATA_ONSHOP, CONVERSION_DATA_ADMETRIC, CONVERSION_DATA_FRIEND_FOLLOW, CONVERSION_DATA_PRODUCT_DATA }
conversion_target_type
 enum 数据外显转化目标量类型，仅投朋友圈流量且 conversion_data_type 为 CONVERSION_DATA_ADMETRIC 时可设置，[枚举详情]
可选值：{ CONVERSION_TARGET_DEFAULT, CONVERSION_TARGET_GET, CONVERSION_TARGET_RESERVE, CONVERSION_TARGET_BOOK, CONVERSION_TARGET_BUY, CONVERSION_TARGET_APPLY, CONVERSION_TARGET_CONSULT, CONVERSION_TARGET_DOWNLOAD, CONVERSION_TARGET_PLAYING, CONVERSION_TARGET_CLICK, CONVERSION_TARGET_SEE, CONVERSION_TARGET_INVOLVE, CONVERSION_TARGET_OPEN, CONVERSION_TARGET_PURCHASE, CONVERSION_TARGET_BROWSE, CONVERSION_TARGET_TRY, CONVERSION_TARGET_DRIVE, CONVERSION_TARGET_ENTER, CONVERSION_TARGET_READ, CONVERSION_TARGET_FOLLOW, CONVERSION_TARGET_USE, CONVERSION_TARGET_EXPERIENCE, CONVERSION_TARGET_SETUP, CONVERSION_TARGET_SECKILL, CONVERSION_TARGET_ADD_WECOM, CONVERSION_TARGET_LIKE, CONVERSION_TARGET_DONATION, CONVERSION_TARGET_GOOD_DEED, CONVERSION_TARGET_MEITUAN_RANK }
marketing_pendant
 struct 营销挂件组件
component_id
 integer 创意组件 id
value
 struct 营销挂件组件
image_id
 string 挂件图，悬浮展示在竖版视频上以展示营销卖点。，通过 [images 模块] 上传图片后获得，仅在规格支持时传入，详见规格详情
字段长度最小 1 字节，长度最大 64 字节
app_gift_pack_code
 struct 礼包码组件
component_id
 integer 创意组件 id
value
 struct 礼包码组件
code
 string 礼包码，微信朋友圈广告创意形式需要填写，礼包码
字段长度最小 0 字节，长度最大 450 字节
tips
 string 礼包码提示，微信朋友圈广告创意形式需要填写，礼包码提示
description
 string 礼包描述
字段长度最小 0 字节，长度最大 36 字节
game_gift_id
 string 游戏圈礼包 id
字段长度最小 0 字节，长度最大 450 字节
game_act_id
 string 游戏圈活动 id
字段长度最小 0 字节，长度最大 450 字节
game_gift_image_id
 string 游戏圈礼包图片
字段长度最小 0 字节，长度最大 450 字节
shop_image
 struct 卖点图组件
component_id
 integer 创意组件 id
value
 struct 卖点图组件
shop_image_switch
 boolean 卖点图开关
可选值：{ true, false }
dynamic_shop_image_switch
 boolean 卖点图轮播开关
可选值：{ true, false }
shop_image_id
 string 卖点图片 id
字段长度最小 1 字节，长度最大 2048 字节
shop_image_title
 string 卖点图标题
字段长度最小 1 字节，长度最大 2048 字节
shop_image_description
 string 卖点图文案
字段长度最小 1 字节，长度最大 2048 字节
count_down
 struct 倒计时组件
component_id
 integer 创意组件 id
value
 struct 倒计时组件
switch
 boolean 倒计时组件开关
可选值：{ true, false }
begin_timestamp
 integer 倒计时开始时间戳，unix 时间戳，单位秒
最小值 1000000000，最大值 9999999999
price
 string 倒计时价格，单位：分
字段长度最小 0 字节，长度最大 192 字节
time_type
 enum 倒计时时间类型 0:距离活动开始 1:距离活动结束，[枚举详情]
可选值：{ COUNTDOWN_TIME_START, COUNTDOWN_TIME_END }
expiring_timestamp
 integer 倒计时截止时间戳，unix 时间戳，单位秒
最小值 1000000000，最大值 9999999999
barrage
 struct 弹幕组件
component_id
 integer 创意组件 id
value
 struct 弹幕组件
list
 struct[] 列表子链
数组最小长度 0，最大长度 100
id
 integer 弹幕 id
最小值 0，最大值 4294967295
text
 string 弹幕文案，1~12 个字
字段长度最小 1 字节，长度最大 36 字节
floating_zone
 struct 轮播组件
component_id
 integer 创意组件 id
value
 struct 轮播组件
floating_zone_switch
 boolean 浮层卡片开关
可选值：{ true, false }
floating_zone_image_id
 string 尺寸：512*512，大小：不超过 50 KB，格式：*.jpg|*.jpeg|*.png ；通过 [images 模块] 上传图片后获得
floating_zone_name
 string 文案一，字段长度最小 1 个等宽字符，长度最大 10 等宽字符（即字段最大长度为 10 个中文字或全角标点，20 个英文字或半角标点。一个等宽字符等价于一个中文，等价于两个英文。）
floating_zone_desc
 string 文案二，字段长度最小 1 个等宽字符，长度最大 14 等宽字符（即字段最大长度为 14 个中文字或全角标点，28 个英文字或半角标点。一个等宽字符等价于一个中文，等价于两个英文。）
floating_zone_button_text
 string 按钮文案，字段长度最小 1 个等宽字符，长度最大 10 等宽字符（即字段最大长度为 10 个中文字或全角标点，20 个英文字或半角标点。一个等宽字符等价于一个中文，等价于两个英文。）
floating_zone_show_app_property_switch
 boolean 显示已下载人数及评分开关，显示已下载人数及评分开关(仅限应用下载类广告）
可选值：{ true, false }
floating_zone_type
 enum 浮层卡片类型，[枚举详情]
可选值：{ FLOATING_ZONE_TYPE_UNKNOWN, FLOATING_ZONE_TYPE_IMAGE_TEXT, FLOATING_ZONE_TYPE_SINGLE_IMAGE, FLOATING_ZONE_TYPE_MULTI_BUTTON, FLOATING_ZONE_TYPE_SLIDER_CARD }
floating_zone_single_image_id
 string 尺寸：482*270`，大小：不超过 50 KB，格式：*.jpg|*.jpeg|*.png ；通过 [images 模块] 上传图片后获得
button_base_text
 string 视频号基础态文案内容
字段长度最小 0 字节，长度最大 10 字节
jump_info
 struct 落地页内容结构定义，落地页组件内容结构定义,jump_info 结构单独显示,详见 [落地页内容结构详细定义]
floating_zone_info_type
 enum 浮层卡片外显类型，[枚举详情]
可选值：{ FLOATING_ZONE_INFO_DEFAULT, FLOATING_ZONE_INFO_TYPE_NORMAL, FLOATING_ZONE_INFO_TYPE_PRODUCT }
text_link
 struct 文字链组件
component_id
 integer 创意组件 id
value
 struct 文字链组件
link_name_type
 enum 链接名称类型，若不填写，则默认显示【查看详情】，[枚举详情]
可选值：{ NOT_USED, VIEW_DETAILS, GET_COUPONS, MAKE_AN_APPOINTMENT, BUY_NOW, GO_SHOPPING, ENTER_MINI_PROGRAM, ENTER_MINI_GAME, APPLY_NOW, BOOK_NOW, RESERVATION_BUY, CONSULT_NOW, BOOK_DRIVE, ENTER_OFFICIAL_ACCOUNTS, PLAY_NOW, OPEN_MINI_GAME, DOWNLOAD_APP, DOWNLOAD_GAME, CHECK_IT_OUT, GET_SAMPLES, TRY_NOW, GET_IT_NOW, BUY_ASAP, DOWNLOAD_NOW, VIEW_APPS, MORE_INFO, GET_VOUCHERS, FOLLOW_OFFICIAL_ACCOUNT, READ_NOVELS, WATCH_LIVE, RESERVE_NOW, OPEN_APP, ALREADY_INSTALL, SETUP_NOW, SECKILL_NOW, TRY_PLAY_NOW, INSTALL_NOW, MORE_ABOUT_OFFICIAL_ACCOUNT_CHT, FOLLOW_OFFICIAL_ACCOUNT_CHT, GET_FOR_FREE, WATCH_VIDEO, CARNIVAL_618, SURPRISE_618, DISCOUNT_618, GO_618_VENUE, GET_618_WELFARE, CONTACT_CUSTOMER_SERVICE, CONTACT_BUSINESS, GO_SCAN, LINK_NAME_TEXT_TEMPLATE }
link_name_text
 string 文字链文案
jump_info
 struct 落地页内容结构定义，落地页组件内容结构定义,jump_info 结构单独显示,详见 [落地页内容结构详细定义]
jump_info
 struct 主跳转组件，文本组件
end_page
 struct 视频结束页组件
component_id
 integer 创意组件 id
value
 struct 视频结束页组件
end_page_type
 enum 结束页类型，[枚举详情]
可选值：{ END_PAGE_AVATAR_NICKNAME_HIGHLIGHT, END_PAGE_DESCRIPTION_HIGHLIGHT }
end_page_desc
 string 结束页文案
字段长度最小 1 字节，长度最大 192 字节
living_desc
 struct 轮播文案组件
component_id
 integer 创意组件 id
value
 struct 轮播文案组件
living_desc_switch
 boolean 轮播组件开关
可选值：{ true, false }
desc_list
 string[] 轮播文案
数组最小长度 2，最大长度 5
字段长度最小 1 字节，长度最大 1024 字节
wechat_channels
 struct 视频号信息组件
component_id
 integer 创意组件 id
value
 struct 视频号信息组件
live_promoted_type
 enum 视频号直播推广形式，[枚举详情]
可选值：{ LIVE_PROMOTED_TYPE_NATIVE_VIDEO, LIVE_PROMOTED_TYPE_SHORT_VIDEO }
username
 string 视频号 username
字段长度最小 0 字节，长度最大 1024 字节
finder_object_visibility
 boolean 是否保存至视频号
可选值：{ true, false }
short_video
 struct 视频结束页组件
component_id
 integer 创意组件 id
value
 struct 视频结束页组件
short_video1
 string 视频 id，通过 [videos 模块] 上传视频后获得
short_video2
 string 视频 id，通过 [videos 模块] 上传视频后获得
element_story
 struct 集装箱创意组合组件
component_id
 integer 创意组件 id
value
 struct 集装箱创意组合
list
 struct[] 集装箱创意组合，具体请咨询你的运营接口人，集装箱创意组合
数组最小长度 1，最大长度 14
image
 string 图片 id，通过 [images 模块] 上传图片后获得，图片 id
字段长度最小 1 字节，长度最大 192 字节
image2
 string 素材图片 2 的 id，通过 [images 模块] 上传图片后获得，素材图片 2 的 id
字段长度最小 1 字节，长度最大 192 字节
description
 string 广告描述
字段长度最小 1 字节，长度最大 10240 字节
url
 string 跳转链接
字段长度最小 1 字节，长度最大 1536 字节
title
 string 广告文案
字段长度最小 1 字节，长度最大 10240 字节
wxgame_playable_page
 struct 小游戏试玩页组件
component_id
 integer 创意组件 id
value
 struct 小游戏试玩页组件
wxgame_playable_page_switch
 boolean 小游戏试玩页组件开关
可选值：{ true, false }
wxgame_playable_page_path
 string 小游戏试玩页
字段长度最小 0 字节，长度最大 1024 字节
wxgame_playable_page_end_cover_img
 string 结束页图片 id
字段长度最小 0 字节，长度最大 64 字节
wxgame_playable_page_end_desc
 string 小游戏试玩页结束页文案
字段长度最小 0 字节，长度最大 200 字节
app_promotion_video
 struct ott 视频组件
component_id
 integer 创意组件 id
value
 struct ott 视频组件
video
 string 视频 id，通过 [videos 模块] 上传视频后获得
video2
 string 视频 id，通过 [videos 模块] 上传视频后获得
video3
 string 视频 id，通过 [videos 模块] 上传视频后获得
allow_tv_qrcode
 boolean 支持 TV 二维码
可选值：{ true, false }
qrcode_position
 struct 应用推广二唯码坐标信息
position_x
 string 点 x 坐标
字段长度最小 0 字节，长度最大 10240 字节
position_y
 string 点 y 坐标
字段长度最小 0 字节，长度最大 10240 字节
qrcode_width
 integer 应用推广二维码边长
video_showcase
 struct 橱窗视频组件
component_id
 integer 创意组件 id
value
 struct 橱窗视频结构
video*
 struct 视频组件
video_id*
 string
字段长度最小 1 字节，长度最大 64 字节
cover_id
 string 素材图片 id，通过 [images 模块] 上传图片后获得，仅在规格支持时传入，详见规格详情
字段长度最小 1 字节，长度最大 64 字节
jump_info
 struct 落地页内容结构定义，落地页组件内容结构定义,jump_info 结构单独显示,详见 [落地页内容结构详细定义]
image_list
 struct 图集
jump_info
 struct 落地页内容结构定义，落地页组件内容结构定义,jump_info 结构单独显示,详见 [落地页内容结构详细定义]
list
 struct[] 图集
image_id*
 string 素材图片 id，通过 [images 模块] 上传图片后获得，仅在规格支持时传入，详见规格详情
字段长度最小 1 字节，长度最大 64 字节
image_url
 string 素材图片的 url，仅在规格支持时传入
字段长度最小 1 字节，长度最大 1024 字节
image_showcase
 struct 橱窗图片组件
component_id
 integer 创意组件 id
value
 struct 橱窗图片结构
image*
 struct 图片结构
image_id*
 string 素材图片 id，通过 [images 模块] 上传图片后获得，仅在规格支持时传入，详见规格详情
字段长度最小 1 字节，长度最大 64 字节
image_url
 string 素材图片的 url，仅在规格支持时传入
字段长度最小 1 字节，长度最大 1024 字节
jump_info
 struct 落地页内容结构定义，落地页组件内容结构定义,jump_info 结构单独显示,详见 [落地页内容结构详细定义]
image_list
 struct 图集
jump_info
 struct 落地页内容结构定义，落地页组件内容结构定义,jump_info 结构单独显示,详见 [落地页内容结构详细定义]
list
 struct[] 图集
image_id*
 string 素材图片 id，通过 [images 模块] 上传图片后获得，仅在规格支持时传入，详见规格详情
字段长度最小 1 字节，长度最大 64 字节
image_url
 string 素材图片的 url，仅在规格支持时传入
字段长度最小 1 字节，长度最大 1024 字节
social_skill
 struct 首评回复组件
component_id
 integer 创意组件 id
value
 struct 社交能力
social_skill_first_comment_switch
 boolean 首条评论开关
可选值：{ true, false }
social_skill_first_comment
 string 首条评论内容
字段长度最小 0 字节，长度最大 200 字节
mini_card_link
 struct 图文链接组件
component_id
 integer 创意组件 id
value
 struct 图文链接结构
mini_card_link_description
 string 图文链接描述文案，字段长度限制通过 [创意规格详情] 接口获取
字段长度最小 1 字节，长度最大 1024 字节
mini_card_link_image
 string 图文链接图片
字段长度最小 0 字节，长度最大 384 字节
mini_card_link_button_text
 string 图文链接按钮文案
字段长度最小 1 字节，长度最大 12 字节
jump_info
 struct 落地页内容结构定义，落地页组件内容结构定义,jump_info 结构单独显示,详见 [落地页内容结构详细定义]
floating_zone_list
 struct 轮播组件
component_id
 integer 创意组件 id
value
 struct 轮播集
list
 struct[] 轮播集
floating_zone_switch
 boolean 浮层卡片开关
可选值：{ true, false }
floating_zone_image_id
 string 尺寸：512*512，大小：不超过 50 KB，格式：*.jpg|*.jpeg|*.png ；通过 [images 模块] 上传图片后获得
floating_zone_name
 string 文案一，字段长度最小 1 个等宽字符，长度最大 10 等宽字符（即字段最大长度为 10 个中文字或全角标点，20 个英文字或半角标点。一个等宽字符等价于一个中文，等价于两个英文。）
floating_zone_desc
 string 文案二，字段长度最小 1 个等宽字符，长度最大 14 等宽字符（即字段最大长度为 14 个中文字或全角标点，28 个英文字或半角标点。一个等宽字符等价于一个中文，等价于两个英文。）
floating_zone_button_text
 string 按钮文案，字段长度最小 1 个等宽字符，长度最大 10 等宽字符（即字段最大长度为 10 个中文字或全角标点，20 个英文字或半角标点。一个等宽字符等价于一个中文，等价于两个英文。）
floating_zone_show_app_property_switch
 boolean 显示已下载人数及评分开关，显示已下载人数及评分开关(仅限应用下载类广告）
可选值：{ true, false }
floating_zone_type
 enum 浮层卡片类型，[枚举详情]
可选值：{ FLOATING_ZONE_TYPE_UNKNOWN, FLOATING_ZONE_TYPE_IMAGE_TEXT, FLOATING_ZONE_TYPE_SINGLE_IMAGE, FLOATING_ZONE_TYPE_MULTI_BUTTON, FLOATING_ZONE_TYPE_SLIDER_CARD }
floating_zone_single_image_id
 string 尺寸：482*270`，大小：不超过 50 KB，格式：*.jpg|*.jpeg|*.png ；通过 [images 模块] 上传图片后获得
button_base_text
 string 视频号基础态文案内容
字段长度最小 0 字节，长度最大 10 字节
jump_info
 struct 落地页内容结构定义，落地页组件内容结构定义,jump_info 结构单独显示,详见 [落地页内容结构详细定义]
floating_zone_info_type
 enum 浮层卡片外显类型，[枚举详情]
可选值：{ FLOATING_ZONE_INFO_DEFAULT, FLOATING_ZONE_INFO_TYPE_NORMAL, FLOATING_ZONE_INFO_TYPE_PRODUCT }
component_sub_type*
 enum 创意组件子类型，[枚举详情]
可选值：{ VIDEO_16X9, VIDEO_9X16, VIDEO_4X3, VIDEO_SHOWCASE, SHORT_VIDEO_4X3, IMAGE_16X9, IMAGE_9X16, IMAGE_1X1, IMAGE_3X2, IMAGE_3X4, IMAGE_4X3, IMAGE_5X4, IMAGE_4X5, IMAGE_20X7, IMAGE_7X2, IMAGE_SHOWCASE, IMAGE_100X9, IMAGE_LIST_9X16_4, IMAGE_LIST_1X1_3, IMAGE_LIST_1X1_4, IMAGE_LIST_1X1_6, IMAGE_LIST_3X2_3, IMAGE_LIST_1X1_1, IMAGE_LIST_16X9_1, IMAGE_LIST_1X1_9, ELEMENT_STORY, DESCRIPTION, TITLE, ACTION_BUTTON, LABEL, SHOW_DATA, FLOATING_ZONE_IMAGE_TEXT, FLOATING_ZONE_IMAGE, BARRAGE, APP_GIFT_PACK_CODE, SHOP_IMAGE, MARKETING_PENDANT, CHOSEN_BUTTON, COUNT_DOWN, LIVING_DESC, TEXT_LINK, END_PAGE, WECHAT_CHANNELS, WXGAME_PLAYABLE_PAGE, CONSULT, PHONE, FORM, MINI_CARD_LINK, FLOATING_ZONE_IMAGE_TEXT_LIST, CONSULT_LINK, BRAND, BRAND_PAGE, BRAND_SEARCH, BRAND_WECHAT_CHANNEL, BRAND_WECHAT, BRAND_WECOM, JUMP_INFO_OFFICIAL, JUMP_INFO_XJ_ANDROID_APP_H5, JUMP_INFO_XJ_IOS_APP_H5, JUMP_INFO_XJ_WEB_H5, JUMP_INFO_XJ_QUICK, JUMP_INFO_WECHAT_CANVAS, JUMP_INFO_WECHAT_CANVAS_MINI_PROGRAM, JUMP_INFO_FENGYE_ECOMMERCE, JUMP_INFO_H5, JUMP_INFO_WECHAT_SIMPLE_CANVAS, JUMP_INFO_WECHAT_MINI_PROGRAM, JUMP_INFO_QQ_APP_MINI_PROGRAM, JUMP_INFO_WECHAT_CONSULT, JUMP_INFO_WECOM_CONSULT, JUMP_INFO_WECHAT_CHANNELS_WATCH_LIVE, JUMP_INFO_WECHAT_CHANNELS_RESERVE_LIVE, JUMP_INFO_WECHAT_CHANNELS_FEED, JUMP_INFO_WECHAT_OFFICIAL_ACCOUNT_DETAIL, JUMP_INFO_WECHAT_MINI_GAME, JUMP_INFO_ANDROID_APP, JUMP_INFO_IOS_APP, JUMP_INFO_ANDROID_DIRECT_DOWNLOAD, JUMP_INFO_APP_MARKET, JUMP_INFO_APP_DEEP_LINK, JUMP_INFO_ANDROID_QUICK_APP, JUMP_INFO_WECHAT_CHANNELS_SHOP_PRODUCT, JUMP_INFO_QQ_MINI_GAME }
organization_id
 integer 业务单元 id
最小值 0，最大值 9999999999

落地页内容结构详细定义

名称 类型 描述
page_type
 enum 落地页类型，[枚举详情]
page_spec
 struct 落地页内容
android_app_spec
 struct android 默认落地页内容，通常情况下不需要额外数据；在视频号动态落地页内部按钮跳转时，需要额外传入 android_app_id、wechat_canvas_page_id 字段。
android_app_id
 string 安卓应用直达 AppId
wechat_canvas_page_id
 integer 落地页 id
ios_app_spec
 struct android 默认落地页内容，通常情况下不需要额外数据；在视频号动态落地页内部按钮跳转时，需要额外传入 ios_app_id。
ios_app_id
 string IOS 应用直达 AppId
xj_android_app_h5_spec
 struct 蹊径落地页数据，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
page_id
 int64 落地页 id
wechat_channels_live_reserve_id
 string 视频号直播预约 id
xj_ios_app_h5_spec
 struct 蹊径落地页数据，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
page_id
 int64 落地页 id
wechat_channels_live_reserve_id
 string 视频号直播预约 id
xj_web_h5_spec
 struct 蹊径落地页数据，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
page_id
 int64 落地页 id
wechat_channels_live_reserve_id
 string 视频号直播预约 id
xj_quick_spec
 struct 蹊径落地页数据，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
page_id
 int64 落地页 id
wechat_channels_live_reserve_id
 string 视频号直播预约 id
fengye_ecommmerce_spec
 struct 枫叶落地页数据
page_id
 int64 落地页 id
wechat_canvas_spec
 struct 微信原生页数据，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
page_id
 int64 落地页 id
override_canvas_head_option
 enum 原生推广页顶部素材和广告创意素材之间的替换关系，（仅在朋友圈广告使用原生推广页情况下有效），[枚举详情]
wechat_channels_live_reserve_id
 string 视频号直播预约 id
wechat_mini_program_spec
 struct 小程序落地页，mini_program_id 和 mini_program_path 要同时填写
mini_program_id
 string 小程序 id
mini_program_path
 string 小程序路径
mini_program_paths
 string[] 小程序落地页 path 列表
mpa_mini_program_wildcard_url
 string mpa/dca 落地页通配符
wechat_canvas_mini_program_spec
 struct 微信原生页数据，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
page_id
 int64 落地页 id
override_canvas_head_option
 enum 原生推广页顶部素材和广告创意素材之间的替换关系，（仅在朋友圈广告使用原生推广页情况下有效），[枚举详情]
wechat_channels_live_reserve_id
 string 视频号直播预约 id
qq_app_mini_program_spec
 struct 小程序落地页，mini_program_id 和 mini_program_path 要同时填写
mini_program_id
 string 小程序 id
mini_program_path
 string 小程序路径
qq_mini_game_spec
 struct QQ 小游戏落地页信息
mini_game_tracking_parameter
 string QQ 小游戏监控参数
simple_wechat_canvas_spec
 struct 简版原生页相关信息，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
simple_canvas_webview_type
 enum 简版原生页内嵌落地页类型，不大于 1024 个英文字符或数字，[枚举详情]
simple_canvas_webview_page_id
 string 简版原生页内嵌落地页的 id，小于 128 个英文字符
simple_canvas_sub_type
 enum 简版原生页子类型，灰度中，仅在简版原生页下生效，其他情况改字段内容会被忽略，[枚举详情]
simple_canvas_share_title
 string ，分享标题
simple_canvas_share_desc
 string ，分享描述
simple_canvas_webview_url
 string 简易原生页嵌入 Webview url，和 simple_canvas_sub_type(灰度) 配合使用，关系如下:SIMPLE_CANVAS_SUB_TYPE_URL,SIMPLE_CANVAS_SUB_TYPE_SLIDE_UP 时必填，SIMPLE_CANVAS_SUB_TYPE_WEB_STORE 时系统其他填充为 web store 地址，其他情况无效。
wechat_channels_live_reserve_id
 string 视频号直播预约 id
mpa_simple_canvas_webview_wildcard_url
 string mpa/dca 落地页通配符
wechat_focus_dialog_spec
 struct 微信一键关注页
wechat_consult_spec
 struct 微信客服落地页
page_url
 string 落地页 url
wecom_consult_spec
 struct 企业微信客服落地页
page_id
 int64 落地页 id
group_type
 enum 企微客服集类型，[枚举详情]
wechat_official_account_detail_spec
 struct 微信公众号详情数据
app_id
 string 公众号 appId
app_deep_link_spec
 struct 应用直达数据
android_deep_link_app_id
 string 安卓应用直达 AppId
android_deep_link_url
 string 应用直达 schema，大于 0 个并小于 2048 个字符
ios_deep_link_app_id
 string IOS 应用直达 AppId
ios_deep_link_url
 string 应用直达 schema，大于 0 个并小于 2048 个字符
universal_link_url
 string 通用链接页 URL
mpa_android_deep_link_wildcard_url
 string deeplink 和 ulink 落地页通配符
mpa_ios_deep_link_wildcard_url
 string deeplink 和 ulink 落地页通配符
mpa_universal_link_wildcard_url
 string deeplink 和 ulink 落地页通配符
deep_link_url
 string 应用直达 schema，大于 0 个并小于 2048 个字符
app_market_spec
 struct 厂商下载
android_direct_download_spec
 struct Android 一键下载落地页
official_spec
 struct 蹊径落地页数据，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
page_id
 int64 落地页 id
wechat_channels_live_reserve_id
 string 视频号直播预约 id
h5_profile_spec
 struct 品牌形象页
page_id
 int64 落地页 id
search_area_brand_spec
 struct 超级品专头像页
search_brand_area_keyword
 string 跳转超级品专搜索关键词
wechat_channels_profile_spec
 struct 视频号落地页
username
 string 视频号 username
h5_spec
 struct 自定义落地页
page_url
 string 落地页 url
mpa_h5_wildcard_url
 string mpa/dca 落地页通配符
wechat_mini_game_spec
 struct 小游戏落地页信息，视频号动态落地页内部按钮跳转时，需要额外传入 mini_game_id
mini_game_tracking_parameter
 string 小游戏监控参数，需以英文字符?开头，如：?channel=xxxx，字段长度最小 1 个等宽字符，长度最大 250 个等宽字符（即字段最大长度为 250 个中文字或全角标点，500 个英文字或半角标点。一个等宽字符等价于一个中文，等价于两个英文。）
mini_game_id
 string 小游戏 id
wechat_channels_feed_spec
 struct 视频号动态落地页信息
feed_id
 string 视频号动态 id
action_button
 struct 行动按钮结构
button_text
 string action_button button_text
jump_info
 struct 落地页内容结构定义，落地页组件内容结构定义
page_type
 enum 落地页类型，[枚举详情]
page_spec
 struct 落地页内容
android_app_spec
 struct android 默认落地页内容，通常情况下不需要额外数据；在视频号动态落地页内部按钮跳转时，需要额外传入 android_app_id、wechat_canvas_page_id 字段。
android_app_id
 string 安卓应用直达 AppId
wechat_canvas_page_id
 integer 落地页 id
ios_app_spec
 struct android 默认落地页内容，通常情况下不需要额外数据；在视频号动态落地页内部按钮跳转时，需要额外传入 ios_app_id。
ios_app_id
 string IOS 应用直达 AppId
xj_android_app_h5_spec
 struct 蹊径落地页数据，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
page_id
 int64 落地页 id
wechat_channels_live_reserve_id
 string 视频号直播预约 id
xj_ios_app_h5_spec
 struct 蹊径落地页数据，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
page_id
 int64 落地页 id
wechat_channels_live_reserve_id
 string 视频号直播预约 id
xj_web_h5_spec
 struct 蹊径落地页数据，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
page_id
 int64 落地页 id
wechat_channels_live_reserve_id
 string 视频号直播预约 id
xj_quick_spec
 struct 蹊径落地页数据，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
page_id
 int64 落地页 id
wechat_channels_live_reserve_id
 string 视频号直播预约 id
fengye_ecommmerce_spec
 struct 枫叶落地页数据
page_id
 int64 落地页 id
wechat_canvas_spec
 struct 微信原生页数据，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
page_id
 int64 落地页 id
override_canvas_head_option
 enum 原生推广页顶部素材和广告创意素材之间的替换关系，（仅在朋友圈广告使用原生推广页情况下有效），[枚举详情]
wechat_channels_live_reserve_id
 string 视频号直播预约 id
wechat_mini_program_spec
 struct 小程序落地页，mini_program_id 和 mini_program_path 要同时填写
mini_program_id
 string 小程序 id
mini_program_path
 string 小程序路径
mini_program_paths
 string[] 小程序落地页 path 列表
mpa_mini_program_wildcard_url
 string mpa/dca 落地页通配符
wechat_canvas_mini_program_spec
 struct 微信原生页数据，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
page_id
 int64 落地页 id
override_canvas_head_option
 enum 原生推广页顶部素材和广告创意素材之间的替换关系，（仅在朋友圈广告使用原生推广页情况下有效），[枚举详情]
wechat_channels_live_reserve_id
 string 视频号直播预约 id
qq_app_mini_program_spec
 struct 小程序落地页，mini_program_id 和 mini_program_path 要同时填写
mini_program_id
 string 小程序 id
mini_program_path
 string 小程序路径
simple_wechat_canvas_spec
 struct 简版原生页相关信息，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
simple_canvas_webview_type
 enum 简版原生页内嵌落地页类型，不大于 1024 个英文字符或数字，[枚举详情]
simple_canvas_webview_page_id
 string 简版原生页内嵌落地页的 id，小于 128 个英文字符
simple_canvas_sub_type
 enum 简版原生页子类型，灰度中，仅在简版原生页下生效，其他情况改字段内容会被忽略，[枚举详情]
simple_canvas_share_title
 string ，分享标题
simple_canvas_share_desc
 string ，分享描述
simple_canvas_webview_url
 string 简易原生页嵌入 Webview url，和 simple_canvas_sub_type(灰度) 配合使用，关系如下:SIMPLE_CANVAS_SUB_TYPE_URL,SIMPLE_CANVAS_SUB_TYPE_SLIDE_UP 时必填，SIMPLE_CANVAS_SUB_TYPE_WEB_STORE 时系统其他填充为 web store 地址，其他情况无效。
wechat_channels_live_reserve_id
 string 视频号直播预约 id
mpa_simple_canvas_webview_wildcard_url
 string mpa/dca 落地页通配符
wechat_focus_dialog_spec
 struct 微信一键关注页
wechat_consult_spec
 struct 微信客服落地页
page_url
 string 落地页 url
wecom_consult_spec
 struct 企业微信客服落地页
page_id
 int64 落地页 id
group_type
 enum 企微客服集类型，[枚举详情]
wechat_official_account_detail_spec
 struct 微信公众号详情数据
app_id
 string 公众号 appId
app_deep_link_spec
 struct 应用直达数据
android_deep_link_app_id
 string 安卓应用直达 AppId
android_deep_link_url
 string 应用直达 schema，大于 0 个并小于 2048 个字符
ios_deep_link_app_id
 string IOS 应用直达 AppId
ios_deep_link_url
 string 应用直达 schema，大于 0 个并小于 2048 个字符
universal_link_url
 string 通用链接页 URL
mpa_android_deep_link_wildcard_url
 string deeplink 和 ulink 落地页通配符
mpa_ios_deep_link_wildcard_url
 string deeplink 和 ulink 落地页通配符
mpa_universal_link_wildcard_url
 string deeplink 和 ulink 落地页通配符
deep_link_url
 string 应用直达 schema，大于 0 个并小于 2048 个字符
app_market_spec
 struct 厂商下载
android_direct_download_spec
 struct Android 一键下载落地页
official_spec
 struct 蹊径落地页数据，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
page_id
 int64 落地页 id
wechat_channels_live_reserve_id
 string 视频号直播预约 id
h5_profile_spec
 struct 品牌形象页
page_id
 int64 落地页 id
search_area_brand_spec
 struct 超级品专头像页
search_brand_area_keyword
 string 跳转超级品专搜索关键词
wechat_channels_profile_spec
 struct 视频号落地页
username
 string 视频号 username
h5_spec
 struct 自定义落地页
page_url
 string 落地页 url
mpa_h5_wildcard_url
 string mpa/dca 落地页通配符
wechat_mini_game_spec
 struct 小游戏落地页信息，视频号动态落地页内部按钮跳转时，需要额外传入 mini_game_id
mini_game_tracking_parameter
 string 小游戏监控参数，需以英文字符?开头，如：?channel=xxxx，字段长度最小 1 个等宽字符，长度最大 250 个等宽字符（即字段最大长度为 250 个中文字或全角标点，500 个英文字或半角标点。一个等宽字符等价于一个中文，等价于两个英文。）
mini_game_id
 string 小游戏 id
wechat_channels_reserve_spec
 struct 视频号直播预约落地页信息
reserve_id
 string 视频号直播预约 id
android_quick_app_spec
 struct 安卓快应用落地页信息
jump_url
 string 应用直达 schema，大于 0 个并小于 2048 个字符
wechat_channels_reserve_spec
 struct 视频号直播预约落地页信息
reserve_id
 string 视频号直播预约 id
android_quick_app_spec
 struct 安卓快应用落地页信息
jump_url
 string 应用直达 schema，大于 0 个并小于 2048 个字符
wechat_channels_shop_product_spec
 struct 小店商品详情页落地页信息
product_id
 integer 微信小店商品 id
shop_id
 string 微信小店 id
backups
 struct[] 兜底落地页内容列表，仅可在 page_type 为 PAGE_TYPE_APP_DEEP_LINK、PAGE_TYPE_APP_MARKET、PAGE_TYPE_WECHAT_MINI_PROGRAM、PAGE_TYPE_WECHAT_MINI_GAME 时使用
page_type
 enum 落地页类型，[枚举详情]
page_spec
 struct 落地页内容
android_app_spec
 struct android 默认落地页内容，通常情况下不需要额外数据；在视频号动态落地页内部按钮跳转时，需要额外传入 android_app_id、wechat_canvas_page_id 字段。
android_app_id
 string 安卓应用直达 AppId
wechat_canvas_page_id
 integer 落地页 id
ios_app_spec
 struct android 默认落地页内容，通常情况下不需要额外数据；在视频号动态落地页内部按钮跳转时，需要额外传入 ios_app_id。
ios_app_id
 string IOS 应用直达 AppId
xj_android_app_h5_spec
 struct 蹊径落地页数据，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
page_id
 int64 落地页 id
wechat_channels_live_reserve_id
 string 视频号直播预约 id
xj_ios_app_h5_spec
 struct 蹊径落地页数据，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
page_id
 int64 落地页 id
wechat_channels_live_reserve_id
 string 视频号直播预约 id
xj_web_h5_spec
 struct 蹊径落地页数据，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
page_id
 int64 落地页 id
wechat_channels_live_reserve_id
 string 视频号直播预约 id
xj_quick_spec
 struct 蹊径落地页数据，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
page_id
 int64 落地页 id
wechat_channels_live_reserve_id
 string 视频号直播预约 id
fengye_ecommmerce_spec
 struct 枫叶落地页数据
page_id
 int64 落地页 id
wechat_canvas_spec
 struct 微信原生页数据，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
page_id
 int64 落地页 id
override_canvas_head_option
 enum 原生推广页顶部素材和广告创意素材之间的替换关系，（仅在朋友圈广告使用原生推广页情况下有效），[枚举详情]
wechat_channels_live_reserve_id
 string 视频号直播预约 id
wechat_mini_program_spec
 struct 小程序落地页，mini_program_id 和 mini_program_path 要同时填写
mini_program_id
 string 小程序 id
mini_program_path
 string 小程序路径
mini_program_paths
 string[] 小程序落地页 path 列表
mpa_mini_program_wildcard_url
 string mpa/dca 落地页通配符
wechat_canvas_mini_program_spec
 struct 微信原生页数据，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
page_id
 int64 落地页 id
override_canvas_head_option
 enum 原生推广页顶部素材和广告创意素材之间的替换关系，（仅在朋友圈广告使用原生推广页情况下有效），[枚举详情]
wechat_channels_live_reserve_id
 string 视频号直播预约 id
qq_app_mini_program_spec
 struct 小程序落地页，mini_program_id 和 mini_program_path 要同时填写
mini_program_id
 string 小程序 id
mini_program_path
 string 小程序路径
qq_mini_game_spec
 struct QQ 小游戏落地页信息
mini_game_tracking_parameter
 string QQ 小游戏监控参数
simple_wechat_canvas_spec
 struct 简版原生页相关信息，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
simple_canvas_webview_type
 enum 简版原生页内嵌落地页类型，不大于 1024 个英文字符或数字，[枚举详情]
simple_canvas_webview_page_id
 string 简版原生页内嵌落地页的 id，小于 128 个英文字符
simple_canvas_sub_type
 enum 简版原生页子类型，灰度中，仅在简版原生页下生效，其他情况改字段内容会被忽略，[枚举详情]
simple_canvas_share_title
 string ，分享标题
simple_canvas_share_desc
 string ，分享描述
simple_canvas_webview_url
 string 简易原生页嵌入 Webview url，和 simple_canvas_sub_type(灰度) 配合使用，关系如下:SIMPLE_CANVAS_SUB_TYPE_URL,SIMPLE_CANVAS_SUB_TYPE_SLIDE_UP 时必填，SIMPLE_CANVAS_SUB_TYPE_WEB_STORE 时系统其他填充为 web store 地址，其他情况无效。
wechat_channels_live_reserve_id
 string 视频号直播预约 id
mpa_simple_canvas_webview_wildcard_url
 string mpa/dca 落地页通配符
wechat_focus_dialog_spec
 struct 微信一键关注页
wechat_consult_spec
 struct 微信客服落地页
page_url
 string 落地页 url
wecom_consult_spec
 struct 企业微信客服落地页
page_id
 int64 落地页 id
group_type
 enum 企微客服集类型，[枚举详情]
wechat_official_account_detail_spec
 struct 微信公众号详情数据
app_id
 string 公众号 appId
app_deep_link_spec
 struct 应用直达数据
android_deep_link_app_id
 string 安卓应用直达 AppId
android_deep_link_url
 string 应用直达 schema，大于 0 个并小于 2048 个字符
ios_deep_link_app_id
 string IOS 应用直达 AppId
ios_deep_link_url
 string 应用直达 schema，大于 0 个并小于 2048 个字符
universal_link_url
 string 通用链接页 URL
mpa_android_deep_link_wildcard_url
 string deeplink 和 ulink 落地页通配符
mpa_ios_deep_link_wildcard_url
 string deeplink 和 ulink 落地页通配符
mpa_universal_link_wildcard_url
 string deeplink 和 ulink 落地页通配符
deep_link_url
 string 应用直达 schema，大于 0 个并小于 2048 个字符
app_market_spec
 struct 厂商下载
android_direct_download_spec
 struct Android 一键下载落地页
official_spec
 struct 蹊径落地页数据，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
page_id
 int64 落地页 id
wechat_channels_live_reserve_id
 string 视频号直播预约 id
h5_profile_spec
 struct 品牌形象页
page_id
 int64 落地页 id
search_area_brand_spec
 struct 超级品专头像页
search_brand_area_keyword
 string 跳转超级品专搜索关键词
wechat_channels_profile_spec
 struct 视频号落地页
username
 string 视频号 username
h5_spec
 struct 自定义落地页
page_url
 string 落地页 url
mpa_h5_wildcard_url
 string mpa/dca 落地页通配符
wechat_mini_game_spec
 struct 小游戏落地页信息，视频号动态落地页内部按钮跳转时，需要额外传入 mini_game_id
mini_game_tracking_parameter
 string 小游戏监控参数，需以英文字符?开头，如：?channel=xxxx，字段长度最小 1 个等宽字符，长度最大 250 个等宽字符（即字段最大长度为 250 个中文字或全角标点，500 个英文字或半角标点。一个等宽字符等价于一个中文，等价于两个英文。）
mini_game_id
 string 小游戏 id
wechat_channels_feed_spec
 struct 视频号动态落地页信息
feed_id
 string 视频号动态 id
action_button
 struct 行动按钮结构
button_text
 string action_button button_text
jump_info
 struct 落地页内容结构定义，落地页组件内容结构定义
page_type
 enum 落地页类型，[枚举详情]
page_spec
 struct 落地页内容
android_app_spec
 struct android 默认落地页内容，通常情况下不需要额外数据；在视频号动态落地页内部按钮跳转时，需要额外传入 android_app_id、wechat_canvas_page_id 字段。
android_app_id
 string 安卓应用直达 AppId
wechat_canvas_page_id
 integer 落地页 id
ios_app_spec
 struct android 默认落地页内容，通常情况下不需要额外数据；在视频号动态落地页内部按钮跳转时，需要额外传入 ios_app_id。
ios_app_id
 string IOS 应用直达 AppId
xj_android_app_h5_spec
 struct 蹊径落地页数据，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
page_id
 int64 落地页 id
wechat_channels_live_reserve_id
 string 视频号直播预约 id
xj_ios_app_h5_spec
 struct 蹊径落地页数据，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
page_id
 int64 落地页 id
wechat_channels_live_reserve_id
 string 视频号直播预约 id
xj_web_h5_spec
 struct 蹊径落地页数据，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
page_id
 int64 落地页 id
wechat_channels_live_reserve_id
 string 视频号直播预约 id
xj_quick_spec
 struct 蹊径落地页数据，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
page_id
 int64 落地页 id
wechat_channels_live_reserve_id
 string 视频号直播预约 id
fengye_ecommmerce_spec
 struct 枫叶落地页数据
page_id
 int64 落地页 id
wechat_canvas_spec
 struct 微信原生页数据，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
page_id
 int64 落地页 id
override_canvas_head_option
 enum 原生推广页顶部素材和广告创意素材之间的替换关系，（仅在朋友圈广告使用原生推广页情况下有效），[枚举详情]
wechat_channels_live_reserve_id
 string 视频号直播预约 id
wechat_mini_program_spec
 struct 小程序落地页，mini_program_id 和 mini_program_path 要同时填写
mini_program_id
 string 小程序 id
mini_program_path
 string 小程序路径
mini_program_paths
 string[] 小程序落地页 path 列表
mpa_mini_program_wildcard_url
 string mpa/dca 落地页通配符
wechat_canvas_mini_program_spec
 struct 微信原生页数据，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
page_id
 int64 落地页 id
override_canvas_head_option
 enum 原生推广页顶部素材和广告创意素材之间的替换关系，（仅在朋友圈广告使用原生推广页情况下有效），[枚举详情]
wechat_channels_live_reserve_id
 string 视频号直播预约 id
qq_app_mini_program_spec
 struct 小程序落地页，mini_program_id 和 mini_program_path 要同时填写
mini_program_id
 string 小程序 id
mini_program_path
 string 小程序路径
simple_wechat_canvas_spec
 struct 简版原生页相关信息，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
simple_canvas_webview_type
 enum 简版原生页内嵌落地页类型，不大于 1024 个英文字符或数字，[枚举详情]
simple_canvas_webview_page_id
 string 简版原生页内嵌落地页的 id，小于 128 个英文字符
simple_canvas_sub_type
 enum 简版原生页子类型，灰度中，仅在简版原生页下生效，其他情况改字段内容会被忽略，[枚举详情]
simple_canvas_share_title
 string ，分享标题
simple_canvas_share_desc
 string ，分享描述
simple_canvas_webview_url
 string 简易原生页嵌入 Webview url，和 simple_canvas_sub_type(灰度) 配合使用，关系如下:SIMPLE_CANVAS_SUB_TYPE_URL,SIMPLE_CANVAS_SUB_TYPE_SLIDE_UP 时必填，SIMPLE_CANVAS_SUB_TYPE_WEB_STORE 时系统其他填充为 web store 地址，其他情况无效。
wechat_channels_live_reserve_id
 string 视频号直播预约 id
mpa_simple_canvas_webview_wildcard_url
 string mpa/dca 落地页通配符
wechat_focus_dialog_spec
 struct 微信一键关注页
wechat_consult_spec
 struct 微信客服落地页
page_url
 string 落地页 url
wecom_consult_spec
 struct 企业微信客服落地页
page_id
 int64 落地页 id
group_type
 enum 企微客服集类型，[枚举详情]
wechat_official_account_detail_spec
 struct 微信公众号详情数据
app_id
 string 公众号 appId
app_deep_link_spec
 struct 应用直达数据
android_deep_link_app_id
 string 安卓应用直达 AppId
android_deep_link_url
 string 应用直达 schema，大于 0 个并小于 2048 个字符
ios_deep_link_app_id
 string IOS 应用直达 AppId
ios_deep_link_url
 string 应用直达 schema，大于 0 个并小于 2048 个字符
universal_link_url
 string 通用链接页 URL
mpa_android_deep_link_wildcard_url
 string deeplink 和 ulink 落地页通配符
mpa_ios_deep_link_wildcard_url
 string deeplink 和 ulink 落地页通配符
mpa_universal_link_wildcard_url
 string deeplink 和 ulink 落地页通配符
deep_link_url
 string 应用直达 schema，大于 0 个并小于 2048 个字符
app_market_spec
 struct 厂商下载
android_direct_download_spec
 struct Android 一键下载落地页
official_spec
 struct 蹊径落地页数据，当营销载体类型为视频号直播预约时，需要额外传入 wechat_channels_live_reserve_id
page_id
 int64 落地页 id
wechat_channels_live_reserve_id
 string 视频号直播预约 id
h5_profile_spec
 struct 品牌形象页
page_id
 int64 落地页 id
search_area_brand_spec
 struct 超级品专头像页
search_brand_area_keyword
 string 跳转超级品专搜索关键词
wechat_channels_profile_spec
 struct 视频号落地页
username
 string 视频号 username
h5_spec
 struct 自定义落地页
page_url
 string 落地页 url
mpa_h5_wildcard_url
 string mpa/dca 落地页通配符
wechat_mini_game_spec
 struct 小游戏落地页信息，视频号动态落地页内部按钮跳转时，需要额外传入 mini_game_id
mini_game_tracking_parameter
 string 小游戏监控参数，需以英文字符?开头，如：?channel=xxxx，字段长度最小 1 个等宽字符，长度最大 250 个等宽字符（即字段最大长度为 250 个中文字或全角标点，500 个英文字或半角标点。一个等宽字符等价于一个中文，等价于两个英文。）
mini_game_id
 string 小游戏 id
wechat_channels_reserve_spec
 struct 视频号直播预约落地页信息
reserve_id
 string 视频号直播预约 id
android_quick_app_spec
 struct 安卓快应用落地页信息
jump_url
 string 应用直达 schema，大于 0 个并小于 2048 个字符
wechat_channels_reserve_spec
 struct 视频号直播预约落地页信息
reserve_id
 string 视频号直播预约 id
android_quick_app_spec
 struct 安卓快应用落地页信息
jump_url
 string 应用直达 schema，大于 0 个并小于 2048 个字符
wechat_channels_shop_product_spec
 struct 小店商品详情页落地页信息
product_id
 integer 微信小店商品 id
shop_id
 string 微信小店 id

请求示例


curl 'https://api.e.qq.com/v3.0/components/add?access_token=<ACCESS_TOKEN>&timestamp=<TIMESTAMP>&nonce=<NONCE>' \
-H 'Content-Type: application/json' \
-d '{
    "account_id": "<ACCOUNT_ID>",
    "component_value": {
        "title": {
            "value": []
        },
        "description": {
            "value": []
        },
        "image": {
            "value": {
                "jump_info": {
                    "page_spec": {
                        "android_app_spec": [],
                        "ios_app_spec": [],
                        "xj_android_app_h5_spec": [],
                        "xj_ios_app_h5_spec": [],
                        "xj_web_h5_spec": [],
                        "xj_quick_spec": [],
                        "fengye_ecommmerce_spec": [],
                        "wechat_canvas_spec": [],
                        "wechat_mini_program_spec": {
                            "mini_program_paths": []
                        },
                        "wechat_canvas_mini_program_spec": [],
                        "qq_app_mini_program_spec": [],
                        "qq_mini_game_spec": [],
                        "simple_wechat_canvas_spec": [],
                        "wechat_consult_spec": [],
                        "wecom_consult_spec": [],
                        "wechat_official_account_detail_spec": [],
                        "app_deep_link_spec": [],
                        "official_spec": [],
                        "h5_profile_spec": [],
                        "search_area_brand_spec": [],
                        "wechat_channels_profile_spec": [],
                        "h5_spec": [],
                        "wechat_mini_game_spec": [],
                        "wechat_channels_feed_spec": {
                            "action_button": {
                                "jump_info": {
                                    "page_spec": {
                                        "android_app_spec": [],
                                        "ios_app_spec": [],
                                        "xj_android_app_h5_spec": [],
                                        "xj_ios_app_h5_spec": [],
                                        "xj_web_h5_spec": [],
                                        "xj_quick_spec": [],
                                        "fengye_ecommmerce_spec": [],
                                        "wechat_canvas_spec": [],
                                        "wechat_mini_program_spec": {
                                            "mini_program_paths": []
                                        },
                                        "wechat_canvas_mini_program_spec": [],
                                        "qq_app_mini_program_spec": [],
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                        "h5_spec": [],
                        "wechat_mini_game_spec": [],
                        "wechat_channels_feed_spec": {
                            "action_button": {
                                "jump_info": {
                                    "page_spec": {
                                        "android_app_spec": [],
                                        "ios_app_spec": [],
                                        "xj_android_app_h5_spec": [],
                                        "xj_ios_app_h5_spec": [],
                                        "xj_web_h5_spec": [],
                                        "xj_quick_spec": [],
                                        "fengye_ecommmerce_spec": [],
                                        "wechat_canvas_spec": [],
                                        "wechat_mini_program_spec": {
                                            "mini_program_paths": []
                                        },
                                        "wechat_canvas_mini_program_spec": [],
                                        "qq_app_mini_program_spec": [],
                                        "simple_wechat_canvas_spec": [],
                                        "wechat_consult_spec": [],
                                        "wecom_consult_spec": [],
                                        "wechat_official_account_detail_spec": [],
                                        "app_deep_link_spec": [],
                                        "official_spec": [],
                                        "h5_profile_spec": [],
                                        "search_area_brand_spec": [],
                                        "wechat_channels_profile_spec": [],
                                        "h5_spec": [],
                                        "wechat_mini_game_spec": [],
                                        "wechat_channels_reserve_spec": [],
                                        "android_quick_app_spec": []
                                    }
                                }
                            }
                        },
                        "wechat_channels_reserve_spec": [],
                        "android_quick_app_spec": [],
                        "wechat_channels_shop_product_spec": []
                    },
                    "backups": [
                        {
                            "page_spec": {
                                "android_app_spec": [],
                                "ios_app_spec": [],
                                "xj_android_app_h5_spec": [],
                                "xj_ios_app_h5_spec": [],
                                "xj_web_h5_spec": [],
                                "xj_quick_spec": [],
                                "fengye_ecommmerce_spec": [],
                                "wechat_canvas_spec": [],
                                "wechat_mini_program_spec": {
                                    "mini_program_paths": []
                                },
                                "wechat_canvas_mini_program_spec": [],
                                "qq_app_mini_program_spec": [],
                                "qq_mini_game_spec": [],
                                "simple_wechat_canvas_spec": [],
                                "wechat_consult_spec": [],
                                "wecom_consult_spec": [],
                                "wechat_official_account_detail_spec": [],
                                "app_deep_link_spec": [],
                                "official_spec": [],
                                "h5_profile_spec": [],
                                "search_area_brand_spec": [],
                                "wechat_channels_profile_spec": [],
                                "h5_spec": [],
                                "wechat_mini_game_spec": [],
                                "wechat_channels_feed_spec": {
                                    "action_button": {
                                        "jump_info": {
                                            "page_spec": {
                                                "android_app_spec": [],
                                                "ios_app_spec": [],
                                                "xj_android_app_h5_spec": [],
                                                "xj_ios_app_h5_spec": [],
                                                "xj_web_h5_spec": [],
                                                "xj_quick_spec": [],
                                                "fengye_ecommmerce_spec": [],
                                                "wechat_canvas_spec": [],
                                                "wechat_mini_program_spec": {
                                                    "mini_program_paths": []
                                                },
                                                "wechat_canvas_mini_program_spec": [],
                                                "qq_app_mini_program_spec": [],
                                                "simple_wechat_canvas_spec": [],
                                                "wechat_consult_spec": [],
                                                "wecom_consult_spec": [],
                                                "wechat_official_account_detail_spec": [],
                                                "app_deep_link_spec": [],
                                                "official_spec": [],
                                                "h5_profile_spec": [],
                                                "search_area_brand_spec": [],
                                                "wechat_channels_profile_spec": [],
                                                "h5_spec": [],
                                                "wechat_mini_game_spec": [],
                                                "wechat_channels_reserve_spec": [],
                                                "android_quick_app_spec": []
                                            }
                                        }
                                    }
                                },
                                "wechat_channels_reserve_spec": [],
                                "android_quick_app_spec": [],
                                "wechat_channels_shop_product_spec": []
                            }
                        }
                    ]
                }
            }
        },
        "floating_zone_list": {
            "value": {
                "list": [
                    {
                        "jump_info": {
                            "page_spec": {
                                "android_app_spec": [],
                                "ios_app_spec": [],
                                "xj_android_app_h5_spec": [],
                                "xj_ios_app_h5_spec": [],
                                "xj_web_h5_spec": [],
                                "xj_quick_spec": [],
                                "fengye_ecommmerce_spec": [],
                                "wechat_canvas_spec": [],
                                "wechat_mini_program_spec": {
                                    "mini_program_paths": []
                                },
                                "wechat_canvas_mini_program_spec": [],
                                "qq_app_mini_program_spec": [],
                                "qq_mini_game_spec": [],
                                "simple_wechat_canvas_spec": [],
                                "wechat_consult_spec": [],
                                "wecom_consult_spec": [],
                                "wechat_official_account_detail_spec": [],
                                "app_deep_link_spec": [],
                                "official_spec": [],
                                "h5_profile_spec": [],
                                "search_area_brand_spec": [],
                                "wechat_channels_profile_spec": [],
                                "h5_spec": [],
                                "wechat_mini_game_spec": [],
                                "wechat_channels_feed_spec": {
                                    "action_button": {
                                        "jump_info": {
                                            "page_spec": {
                                                "android_app_spec": [],
                                                "ios_app_spec": [],
                                                "xj_android_app_h5_spec": [],
                                                "xj_ios_app_h5_spec": [],
                                                "xj_web_h5_spec": [],
                                                "xj_quick_spec": [],
                                                "fengye_ecommmerce_spec": [],
                                                "wechat_canvas_spec": [],
                                                "wechat_mini_program_spec": {
                                                    "mini_program_paths": []
                                                },
                                                "wechat_canvas_mini_program_spec": [],
                                                "qq_app_mini_program_spec": [],
                                                "simple_wechat_canvas_spec": [],
                                                "wechat_consult_spec": [],
                                                "wecom_consult_spec": [],
                                                "wechat_official_account_detail_spec": [],
                                                "app_deep_link_spec": [],
                                                "official_spec": [],
                                                "h5_profile_spec": [],
                                                "search_area_brand_spec": [],
                                                "wechat_channels_profile_spec": [],
                                                "h5_spec": [],
                                                "wechat_mini_game_spec": [],
                                                "wechat_channels_reserve_spec": [],
                                                "android_quick_app_spec": []
                                            }
                                        }
                                    }
                                },
                                "wechat_channels_reserve_spec": [],
                                "android_quick_app_spec": [],
                                "wechat_channels_shop_product_spec": []
                            },
                            "backups": [
                                {
                                    "page_spec": {
                                        "android_app_spec": [],
                                        "ios_app_spec": [],
                                        "xj_android_app_h5_spec": [],
                                        "xj_ios_app_h5_spec": [],
                                        "xj_web_h5_spec": [],
                                        "xj_quick_spec": [],
                                        "fengye_ecommmerce_spec": [],
                                        "wechat_canvas_spec": [],
                                        "wechat_mini_program_spec": {
                                            "mini_program_paths": []
                                        },
                                        "wechat_canvas_mini_program_spec": [],
                                        "qq_app_mini_program_spec": [],
                                        "qq_mini_game_spec": [],
                                        "simple_wechat_canvas_spec": [],
                                        "wechat_consult_spec": [],
                                        "wecom_consult_spec": [],
                                        "wechat_official_account_detail_spec": [],
                                        "app_deep_link_spec": [],
                                        "official_spec": [],
                                        "h5_profile_spec": [],
                                        "search_area_brand_spec": [],
                                        "wechat_channels_profile_spec": [],
                                        "h5_spec": [],
                                        "wechat_mini_game_spec": [],
                                        "wechat_channels_feed_spec": {
                                            "action_button": {
                                                "jump_info": {
                                                    "page_spec": {
                                                        "android_app_spec": [],
                                                        "ios_app_spec": [],
                                                        "xj_android_app_h5_spec": [],
                                                        "xj_ios_app_h5_spec": [],
                                                        "xj_web_h5_spec": [],
                                                        "xj_quick_spec": [],
                                                        "fengye_ecommmerce_spec": [],
                                                        "wechat_canvas_spec": [],
                                                        "wechat_mini_program_spec": {
                                                            "mini_program_paths": []
                                                        },
                                                        "wechat_canvas_mini_program_spec": [],
                                                        "qq_app_mini_program_spec": [],
                                                        "simple_wechat_canvas_spec": [],
                                                        "wechat_consult_spec": [],
                                                        "wecom_consult_spec": [],
                                                        "wechat_official_account_detail_spec": [],
                                                        "app_deep_link_spec": [],
                                                        "official_spec": [],
                                                        "h5_profile_spec": [],
                                                        "search_area_brand_spec": [],
                                                        "wechat_channels_profile_spec": [],
                                                        "h5_spec": [],
                                                        "wechat_mini_game_spec": [],
                                                        "wechat_channels_reserve_spec": [],
                                                        "android_quick_app_spec": []
                                                    }
                                                }
                                            }
                                        },
                                        "wechat_channels_reserve_spec": [],
                                        "android_quick_app_spec": [],
                                        "wechat_channels_shop_product_spec": []
                                    }
                                }
                            ]
                        }
                    }
                ]
            }
        }
    }
}'

应答字段

名称 类型 描述
component_id
 integer 创意组件 id

应答示例

{
    "code": 0,
    "message": "",
    "message_cn": ""
}

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