如何创建推广内容资产

1. 概述

3.0 新投放资产 API，支持开发者通过 API 创建和管理通用产品、行业产品，本专题主要介绍行业产品的创建流程

2. 名词

中文api 英文类型说明
推广内容类型marketing_target_typeenum定义参考 3.1、3.2
产品类型marketing_asset_typeenum定义参考 3.3
产品名称marketing_asset_namestring
产品 idmarketing_asset_idinteger
业务单元 idorganization_idinteger
类目marketing_asset_categorystring类目，1 级到末级类目，通过 - 连接
属性 KEYproperty_nameenum属性 key：PROMOTED_ATTR_KEY_XXX
属性值property_values[]string可选值

3. 行业产品分类

3.1. CPV 类行业产品库

 

产品分类枚举定义
招商加盟产品库MARKETING_TARGET_TYPE_FRANCHISE_BRAND
商务服务产品库MARKETING_TARGET_TYPE_ENTERPRISE_SERVICES
引流直播间库MARKETING_TARGET_TYPE_LIVE_STREAM_ROOM
个人店铺库MARKETING_TARGET_TYPE_PERSONAL_STORE
影音文娱产品库MARKETING_TARGET_TYPE_AUDIOVISUAL_ENTERTAINMENT
平台频道产品库MARKETING_TARGET_TYPE_PLATFORM_CHANNEL
平台店铺库MARKETING_TARGET_TYPE_STORE
金融产品库MARKETING_TARGET_TYPE_FINANCE
活动库MARKETING_TARGET_TYPE_ACTIVITY
餐饮休娱产品库MARKETING_TARGET_TYPE_CATERING_AND_LEISURE
连锁餐饮产品库MARKETING_TARGET_TYPE_CHAIN_RESTAURANT
教育产品库MARKETING_TARGET_TYPE_PRODUCT
运营商产品库MARKETING_TARGET_TYPE_TELECOMMUNICATIONS_OPERATOR
装修服务库MARKETING_TARGET_TYPE_RENOVATION_SERVICES
家具建材库MARKETING_TARGET_TYPE_FURNITURE_AND_BUILDING_MATERIALS
丽人产品库MARKETING_TARGET_TYPE_BEAUTY_AND_PERSONAL_CARE
婚恋摄影产品库MARKETING_TARGET_TYPE_WEDDING_AND_PORTRAIT_PHOTOGRAPHY
综合家政产品库MARKETING_TARGET_TYPE_COMPREHENSIVE_HOUSEKEEPING

3.2. SPU 类行业产品库

产品分类枚举定义
交通产品库MARKETING_TARGET_TYPE_TRAFFIC
房产产品库MARKETING_TARGET_TYPE_REAL_ESTATE
景点门票产品库MARKETING_TARGET_TYPE_TOURIST_ATTRACTIONS_TICKETS
旅行路线产品库MARKETING_TARGET_TYPE_TOURIST_TRAVEL_ROUTE
邮轮航线产品库MARKETING_TARGET_TYPE_TOURIST_CRUISE_LINE
酒店服务产品库MARKETING_TARGET_TYPE_TOURIST_HOTEL_SERVICE
航司票务产品库MARKETING_TARGET_TYPE_TOURIST_AIRLINE_TICKETS
二轮车产品库MARKETING_TARGET_TYPE_TWO_WHEEL_VEHICLE
政务产品库MARKETING_TARGET_TYPE_GOVERNMENT_AFFAIRS
影视节目产品库MARKETING_TARGET_TYPE_VIDEO_PROGRAM

3.3. 行业产品库产品类型说明

产品分类产品类型枚举定义SPU 分类
金融产品库贷款MARKETING_ASSET_TYPE_FINANCE_LOAN
金融产品库保险-直销MARKETING_ASSET_TYPE_FINANCE_INSURANCE_A
金融产品库保险代理/保险经纪/经纪人招募MARKETING_ASSET_TYPE_FINANCE_INSURANCE_C
金融产品库银行卡-单一卡MARKETING_ASSET_TYPE_FINANCE_BANK_CARD_A
金融产品库银行卡-系列卡MARKETING_ASSET_TYPE_FINANCE_BANK_CARD_C
金融产品库财富MARKETING_ASSET_TYPE_FINANCE_WEALTH
金融产品库其他金融MARKETING_ASSET_TYPE_FINANCE_OTHER
运营商产品库彩铃MARKETING_ASSET_TYPE_TELECOMMUNICATIONS_OPERATOR_RINGTONE
运营商产品库会员权益包MARKETING_ASSET_TYPE_TELECOMMUNICATIONS_OPERATOR_MEMBERSHIP_BENEFIT_PACKAGE
运营商产品库流量包MARKETING_ASSET_TYPE_TELECOMMUNICATIONS_OPERATOR_DATA_PACK
运营商产品库号卡MARKETING_ASSET_TYPE_TELECOMMUNICATIONS_OPERATOR_NUMBER_CARD
运营商产品库宽带MARKETING_ASSET_TYPE_TELECOMMUNICATIONS_OPERATOR_BROADBAND
运营商产品库靓号交易MARKETING_ASSET_TYPE_TELECOMMUNICATIONS_OPERATOR_NICE_MEMBER_DEAL
运营商产品库其他MARKETING_ASSET_TYPE_TELECOMMUNICATIONS_OPERATOR_OTHER
装修服务库服务MARKETING_ASSET_TYPE_RENOVATION_SERVICES_SERVICE
装修服务库品牌MARKETING_ASSET_TYPE_RENOVATION_SERVICES_BRAND
家具建材库商品MARKETING_ASSET_TYPE_FURNITURE_AND_BUILDING_MATERIALS_PRODUCT
家具建材库品牌MARKETING_ASSET_TYPE_FURNITURE_AND_BUILDING_MATERIALS_BRAND
交通产品库品牌MARKETING_ASSET_TYPE_TRAFFIC_CAR_BRAND
交通产品库车系MARKETING_ASSET_TYPE_TRAFFIC_CAR_SERIES
交通产品库车型MARKETING_ASSET_TYPE_TRAFFIC_CAR_MODEL
影视节目产品库影视节目MARKETING_ASSET_TYPE_VIDEO_PROGRAM_MAIN
房产产品库品牌MARKETING_ASSET_TYPE_REAL_ESTATE_BRANDSPU 上卷
房产产品库楼盘MARKETING_ASSET_TYPE_REAL_ESTATE_REAL_ESTATESPU 上卷
房产产品库户型MARKETING_ASSET_TYPE_REAL_ESTATE_LAYOUTSPU 列表
景点门票产品库景点MARKETING_ASSET_TYPE TOURIST_ATTRACTIONS_TICKETS_ATTRACTIONSPU 上卷
景点门票产品库门票套餐MARKETING_ASSET_TYPE TOURIST_ATTRACTIONS_TICKETS_TICKET_PACKAGESPU 列表
旅行路线产品库品牌MARKETING_ASSET_TYPE TOURIST_TRAVEL_ROUTE_BRANDSPU 上卷
旅行路线产品库自由行路线MARKETING_ASSET_TYPE TOURIST_TRAVEL_ROUTE_FREESPU 上卷
旅行路线产品库旅行路线MARKETING_ASSET_TYPE TOURIST_TRAVEL_TRAVEL_ROUTESPU 列表
邮轮航线产品库邮轮品牌MARKETING_ASSET_TYPE TOURIST_CRUISE_LINE_CRUISE_BRANDSPU 上卷
邮轮航线产品库邮轮名称MARKETING_ASSET_TYPE TOURIST_CRUISE_LINE_CRUISE_NAMESPU 上卷
酒店服务产品库品牌MARKETETING_ASSET_TYPE TOURIST HOTEL_SERVICE_BRANDSPU 上卷
酒店服务产品库服务MARKETETING_ASSET_TYPE TOURIST HOTEL_SERVICE_SERVICESPU 上卷
航司票务产品库航空公司MARKETING_ASSET_TYPE TOURIST_AIRLINE_TICKETS_AIRLINESPU 上卷
航司票务产品库机票MARKETING_ASSET_TYPE TOURIST_AIRLINE_TICKETS_TICKETSSPU 上卷

4. 行业资产创建流程

4.1. CPV 类行业产品创建流程

以家居行业装修服务产品库为例

4.1.1. 获取资产可用类目

接口：marketing_target_asset_categories/get
请求参数

{
    "organization_id": 12345678,
    "marketing_target_type": "MARKETING_TARGET_TYPE_RENOVATION_SERVICES",
    "page": 1,
    "page_size": 3
}

返回参数

{
    "code": 0,
    "data": {
        "page_info": {
            "total_number": 11,
            "total_page": 4,
            "page": 1,
            "page_size": 3
        },
        "list": [
            {
                "cate1_id": "1000000030",
                "cate3_name": "",
                "cate2_name": "全屋整装",
                "cate1_name": "装修公司",
                "cate4_name": "",
                "cate3_id": "",
                "cate2_id": "1000000035",
                "cate4_id": ""
            },
            {
                "cate1_id": "1000000030",
                "cate3_name": "",
                "cate2_name": "局部装修",
                "cate1_name": "装修公司",
                "cate4_name": "",
                "cate3_id": "",
                "cate2_id": "1000000036",
                "cate4_id": ""
            }
        ]
    },
    "message_cn": "",
    "message": ""
}

4.1.2. 查询该类目下支持的属性

接口：marketing_target_asset_properties/get
请求参数

{
    "marketing_asset_type": "MARKETING_ASSET_TYPE_RENOVATION_SERVICES_SERVICE",
    "organization_id": 12345678,
    "marketing_target_type": "MARKETING_TARGET_TYPE_RENOVATION_SERVICES",
    "marketing_asset_category": "装修公司-全屋整装"
}

返回参数

{
	"code": 0,
	"data": {
		"list": [{
				"is_required": true,
				"property_type": "ATTRIBUTE_TYPE_ENUM",
				"property_class": "MARKETING_ASSET_ATTR_CLASS_MARKETING",
				"property_value": [
					"1916 板材",
					"GALLOTTI E RADICE S.R.L.",
					"I4F LICENSING NV",
					"NordicNestAB",
					"阿克苏洁雅装饰装修有限公司阿克苏分公司",
					"安徽华然装饰设计有限责任公司"
				],
				"is_multiple": false,
				"property_cn": "公司名称",
				"property_name": "PROMOTED_ASSET_ATTR_KEY_RENOVATION_SERVICES_COMPANY_NAME"
			},
			{
				"is_required": true,
				"property_type": "ATTRIBUTE_TYPE_ENUM",
				"property_class": "MARKETING_ASSET_ATTR_CLASS_MARKETING",
				"property_value": [
					"不限",
					"全包装修",
					"半包装修",
					"纯设计",
					"软装",
					"拎包入住/全案装修",
					"其他"
				],
				"is_multiple": false,
				"property_cn": "施工方式",
				"property_name": "PROMOTED_ASSET_ATTR_KEY_RENOVATION_SERVICES_CONSTRUCTION_METHOD"
			},
			{
				"is_required": true,
				"property_type": "ATTRIBUTE_TYPE_ENUM",
				"property_class": "MARKETING_ASSET_ATTR_CLASS_MARKETING",
				"property_value": [
					"不限",
					"普通住宅",
					"复式 loft",
					"别墅大宅",
					"大平层",
					"商业办公空间",
					"其他"
				],
				"is_multiple": false,
				"property_cn": "房屋类型",
				"property_name": "PROMOTED_ASSET_ATTR_KEY_RENOVATION_SERVICES_HOUSE_TYPE"
			},
			{
				"is_required": true,
				"property_type": "ATTRIBUTE_TYPE_ENUM",
				"property_class": "MARKETING_ASSET_ATTR_CLASS_MARKETING",
				"property_value": [
					"不限",
					"50 ㎡起",
					"70 ㎡起",
					"90 ㎡起",
					"120 ㎡起",
					"150 ㎡起",
					"200 ㎡起"
				],
				"is_multiple": false,
				"property_cn": "面积要求",
				"property_name": "PROMOTED_ASSET_ATTR_KEY_RENOVATION_SERVICES_AREA_REQUIREMENTS"
			},
			{
				"is_required": false,
				"property_type": "ATTRIBUTE_TYPE_ENUM",
				"property_class": "MARKETING_ASSET_ATTR_CLASS_ADDITIONAL",
				"property_value": [
					"现代",
					"美式",
					"欧式",
					"中式",
					"北欧",
					"混搭",
					"新古典",
					"简欧",
					"工业",
					"后现代",
					"轻奢",
					"意式",
					"日式",
					"法式",
					"其他"
				],
				"is_multiple": true,
				"property_cn": "风格",
				"property_name": "PROMOTED_ASSET_ATTR_KEY_RENOVATION_SERVICES_STYLE"
			},
			{
				"is_required": false,
				"property_type": "ATTRIBUTE_TYPE_TREE",
				"property_class": "MARKETING_ASSET_ATTR_CLASS_ADDITIONAL",
				"property_value": [
					"[{\"name\":\"中国未知\",\"id\":20002,\"gb_code\":\"0156\",\"child\":null},{\"name\":\"广东省\",\"id\":25843,\"gb_code\":\"440000\",\"child\":[{\"name\":\"广东省未知\",\"id\":25845,\"gb_code\":\"449900\",\"child\":null},{\"name\":\"深圳市\",\"id\":26015,\"gb_code\":\"440300\",\"child\":[{\"name\":\"罗湖区\",\"id\":26017,\"gb_code\":\"440303\",\"child\":null},{\"name\":\"福田区\",\"id\":26019,\"gb_code\":\"440304\",\"child\":null},{\"name\":\"南山区\",\"id\":26021,\"gb_code\":\"440305\",\"child\":null},{\"name\":\"宝安区\",\"id\":26023,\"gb_code\":\"440306\",\"child\":null},{\"name\":\"龙岗区\",\"id\":26025,\"gb_code\":\"440307\",\"child\":null},{\"name\":\"盐田区\",\"id\":26027,\"gb_code\":\"440308\",\"child\":null},{\"name\":\"龙华区\",\"id\":26029,\"gb_code\":\"440309\",\"child\":null},{\"name\":\"坪山区\",\"id\":26031,\"gb_code\":\"440310\",\"child\":null}]}]}]"
				],
				"is_multiple": true,
				"property_cn": "服务区域",
				"property_name": "PROMOTED_ASSET_ATTR_KEY_RENOVATION_SERVICES_SERVICE_AREA"
			}
		]
	},
	"message_cn": "",
	"message": ""
}

4.1.3. 创建资产

接口：marketing_target_assets/add
请求参数

{
    "organization_id": 12345678,
    "marketing_target_type": "MARKETING_TARGET_TYPE_RENOVATION_SERVICES",
    "marketing_asset_type": "MARKETING_ASSET_TYPE_RENOVATION_SERVICES_SERVICE",
    "marketing_asset_name": "装修公司-全屋整装-安徽华然装-复式 loft",
    "properties": [
        {
            "property_value": [
                "装修公司-全屋整装"
            ],
            "property_name": "PROMOTED_ASSET_ATTR_KEY_RENOVATION_SERVICES_CATE_NAME"
        },
        {
            "property_value": [
                "安徽华然装饰设计有限责任公司"
            ],
            "property_name": "PROMOTED_ASSET_ATTR_KEY_RENOVATION_SERVICES_COMPANY_NAME"
        },
        {
            "property_value": [
                "拎包入住/全案装修"
            ],
            "property_name": "PROMOTED_ASSET_ATTR_KEY_RENOVATION_SERVICES_CONSTRUCTION_METHOD"
        },
        {
            "property_value": [
                "复式 loft"
            ],
            "property_name": "PROMOTED_ASSET_ATTR_KEY_RENOVATION_SERVICES_HOUSE_TYPE"
        },
        {
            "property_value": [
                "200 ㎡起"
            ],
            "property_name": "PROMOTED_ASSET_ATTR_KEY_RENOVATION_SERVICES_AREA_REQUIREMENTS"
        },
        {
            "property_value": [
                "现代",
                "美式",
                "欧式",
                "中式",
                "北欧",
                "混搭",
                "新古典",
                "简欧",
                "工业",
                "后现代",
                "轻奢",
                "意式",
                "日式",
                "法式",
                "其他"
            ],
            "property_name": "PROMOTED_ASSET_ATTR_KEY_RENOVATION_SERVICES_STYLE"
        },
        {
            "property_value": [
                "440309",
                "440307",
                "440310"
            ],
            "property_name": "PROMOTED_ASSET_ATTR_KEY_RENOVATION_SERVICES_SERVICE_AREA"
        }
    ]
}

返回参数

{
    "code": 0,
    "data": {
        "marketing_asset_id": 123456
    },
    "message_cn": "",
    "message": ""
}

4.1.4. 查询可用资产

接口：marketing_target_asset_detail/get
请求参数

{
    "account_id": 12345678,
    "marketing_target_type": "MARKETING_TARGET_TYPE_RENOVATION_SERVICES",
    "marketing_asset_id": 123456
}

返回参数

{
    "code": 0,
    "data": {
        "list": [
            {
                "created_time": 1711420569,
                "marketing_asset_name": "装修公司-全屋整装-安徽华然装-复式 loft",
                "marketing_asset_type": "MARKETING_ASSET_TYPE_RENOVATION_SERVICES_SERVICE",
                "marketing_target_type": "MARKETING_TARGET_TYPE_RENOVATION_SERVICES",
                "extra_properties": [],
                "marketing_asset_id": 123456,
                "properties": [
                    {
                        "property_value": [
                            "轻奢",
                            "美式",
                            "简欧",
                            "现代",
                            "混搭",
                            "法式",
                            "欧式",
                            "日式",
                            "新古典",
                            "意式",
                            "工业",
                            "后现代",
                            "北欧",
                            "其他",
                            "中式"
                        ],
                        "property_name": "PROMOTED_ASSET_ATTR_KEY_RENOVATION_SERVICES_STYLE"
                    },
                    {
                        "property_value": [
                            "200 ㎡起"
                        ],
                        "property_name": "PROMOTED_ASSET_ATTR_KEY_RENOVATION_SERVICES_AREA_REQUIREMENTS"
                    },
                    {
                        "property_value": [
                            "拎包入住/全案装修"
                        ],
                        "property_name": "PROMOTED_ASSET_ATTR_KEY_RENOVATION_SERVICES_CONSTRUCTION_METHOD"
                    },
                    {
                        "property_value": [
                            "安徽华然装饰设计有限责任公司"
                        ],
                        "property_name": "PROMOTED_ASSET_ATTR_KEY_RENOVATION_SERVICES_COMPANY_NAME"
                    },
                    {
                        "property_value": [
                            "广东省/深圳市/坪山区",
                            "广东省/深圳市/龙华区",
                            "广东省/深圳市/龙岗区"
                        ],
                        "property_name": "PROMOTED_ASSET_ATTR_KEY_RENOVATION_SERVICES_SERVICE_AREA"
                    },
                    {
                        "property_value": [
                            "复式 loft"
                        ],
                        "property_name": "PROMOTED_ASSET_ATTR_KEY_RENOVATION_SERVICES_HOUSE_TYPE"
                    },
                    {
                        "property_value": [
                            "装修公司-全屋整装"
                        ],
                        "property_name": "PROMOTED_ASSET_ATTR_KEY_RENOVATION_SERVICES_CATE_NAME"
                    }
                ]
            }
        ]
    },
    "message_cn": "",
    "message": ""
}

4.2. SPU 类行业产品创建流程

4.2.1. SPU 列表类型资产

4.2.1.1. 获取可用的属性

接口：marketing_target_asset_property_values/get
请求参数（注意：影视界面产品库使用 query_word 进行模糊查询）

{
    "organization_id": 12345678,
    "marketing_target_type": "MARKETING_TARGET_TYPE_TOURIST_ATTRACTIONS_TICKETS",
    "marketing_asset_type": "MARKETING_ASSET_TYPE_TOURIST_ATTRACTIONS_TICKETS_TICKET_PACKAGE",
    "filtering": [
        {
            "field": "name",
            "values": [
                "深圳"
            ],
            "operator": "CONTAINS" //模糊匹配查询深圳的门票套餐, 可以不加 filtering 拉取所有
        }
    ],
    "page": 1,
    "page_size": 3
}

返回参数

{
	"code": 0,
	"data": {
		"page_info": {
			"total_number": 3,
			"total_page": 0,
			"page": 1,
			"page_size": 3
		},
		"list": [{
				"extra_properties": [{
						"property_value": [
							"蛇口-深圳-深圳蛇口-珠海横琴"
						],
						"property_cn": "asset_name"
					},
					{
						"property_value": [
							"深圳"
						],
						"property_cn": "所在城市"
					},
					{
						"property_value": [
							"深圳蛇口-珠海横琴"
						],
						"property_cn": "门票类型"
					},
					{
						"property_value": [
							"蛇口"
						],
						"property_cn": "景区名称"
					},
					{
						"property_value": [
							"其他"
						],
						"property_cn": "景区级别"
					}
				],
				"properties": [{
					"is_required": false,
					"property_type": "",
					"property_class": "MARKETING_ASSET_ATTR_CLASS_UNKNOWN",
					"property_value": [
						"4970300219130753775"
					],
					"is_multiple": false,
					"property_cn": "SPU_ID",
					"property_name": "PROMOTED_ASSET_ATTR_KEY_SPU_ID"
				}]
			},
			{
				"extra_properties": [{
						"property_value": [
							"深圳观光巴士-深圳-深圳观光巴士票"
						],
						"property_cn": "asset_name"
					},
					{
						"property_value": [
							"其他"
						],
						"property_cn": "景区级别"
					},
					{
						"property_value": [
							"深圳观光巴士票"
						],
						"property_cn": "门票类型"
					},
					{
						"property_value": [
							"深圳观光巴士"
						],
						"property_cn": "景区名称"
					},
					{
						"property_value": [
							"深圳"
						],
						"property_cn": "所在城市"
					}
				],
				"properties": [{
					"is_required": false,
					"property_type": "",
					"property_class": "MARKETING_ASSET_ATTR_CLASS_UNKNOWN",
					"property_value": [
						"6303937172711358713"
					],
					"is_multiple": false,
					"property_cn": "SPU_ID",
					"property_name": "PROMOTED_ASSET_ATTR_KEY_SPU_ID"
				}]
			},
			{
				"extra_properties": [{
						"property_value": [
							"深圳小泥巴营地-深圳-深圳小泥巴营地门票"
						],
						"property_cn": "asset_name"
					},
					{
						"property_value": [
							"深圳"
						],
						"property_cn": "所在城市"
					},
					{
						"property_value": [
							"深圳小泥巴营地门票"
						],
						"property_cn": "门票类型"
					},
					{
						"property_value": [
							"深圳小泥巴营地"
						],
						"property_cn": "景区名称"
					},
					{
						"property_value": [
							"其他"
						],
						"property_cn": "景区级别"
					}
				],
				"properties": [{
					"is_required": false,
					"property_type": "",
					"property_class": "MARKETING_ASSET_ATTR_CLASS_UNKNOWN",
					"property_value": [
						"4042032770680528117"
					],
					"is_multiple": false,
					"property_cn": "SPU_ID",
					"property_name": "PROMOTED_ASSET_ATTR_KEY_SPU_ID"
				}]
			}
		]
	},
	"message_cn": "",
	"message": ""
}
4.2.1.2. 创建资产

接口：marketing_target_assets/add
请求参数

{
    "organization_id": 12345678,
    "marketing_target_type": "MARKETING_TARGET_TYPE_TOURIST_ATTRACTIONS_TICKETS",
    "marketing_asset_type": "MARKETING_ASSET_TYPE_TOURIST_ATTRACTIONS_TICKETS_TICKET_PACKAGE",
    "properties": [
        {
            "property_value": [
                "4042032770680528117"
            ],
            "property_name": "PROMOTED_ASSET_ATTR_KEY_SPU_ID"
        }
    ]
}

返回参数

{
    "code": 0,
    "data": {
        "marketing_asset_id": 123456
    },
    "message_cn": "",
    "message": ""
}

4.2.2. SPU 上卷类型资产

4.2.2.1. 获取可用的属性

接口：marketing_target_asset_property_values/get
请求参数

{
    "marketing_asset_type": "MARKETING_ASSET_TYPE_TOURIST_ATTRACTIONS_TICKETS_ATTRACTION",
    "organization_id": 12345678,
    "marketing_target_type": "MARKETING_TARGET_TYPE_TOURIST_ATTRACTIONS_TICKETS",
    "filtering": [
        {
            "field": "query_word",
            "values": [
                "深圳"
            ],
            "operator": "CONTAINS"//模糊匹配查询深圳的景点, 可以不加 filtering 拉取所有
        }
    ],
    "page": 1,
    "page_size": 3
}

返回参数

{
    "code": 0,
    "data": {
        "page_info": {
            "total_number": 3,
            "total_page": 0,
            "page": 1,
            "page_size": 3
        },
        "list": [
            {
                "extra_properties": [
                    {
                        "property_value": [
                            "深圳-深圳欢乐海岸"
                        ],
                        "property_cn": "asset_name"
                    }
                ],
                "properties": [
                    {
                        "is_required": false,
                        "property_type": "",
                        "property_class": "MARKETING_ASSET_ATTR_CLASS_UNKNOWN",
                        "property_value": [
                            "深圳欢乐海岸"
                        ],
                        "is_multiple": false,
                        "property_cn": "景区名称",
                        "property_name": "PROMOTED_ASSET_ATTR_KEY_TOURIST_ATTRACTIONS_TICKETS_SCENIC_SPOT_NAME"
                    },
                    {
                        "is_required": false,
                        "property_type": "",
                        "property_class": "MARKETING_ASSET_ATTR_CLASS_UNKNOWN",
                        "property_value": [
                            "深圳"
                        ],
                        "is_multiple": false,
                        "property_cn": "所在城市",
                        "property_name": "PROMOTED_ASSET_ATTR_KEY_TOURIST_ATTRACTIONS_TICKETS_CITY"
                    },
                    {
                        "is_required": false,
                        "property_type": "",
                        "property_class": "MARKETING_ASSET_ATTR_CLASS_UNKNOWN",
                        "property_value": [
                            "其他"
                        ],
                        "is_multiple": false,
                        "property_cn": "景区级别",
                        "property_name": "PROMOTED_ASSET_ATTR_KEY_TOURIST_ATTRACTIONS_TICKETS_SCENIC_SPOT_LEVEL"
                    }
                ]
            },
            {
                "extra_properties": [
                    {
                        "property_value": [
                            "深圳-深圳观光巴士"
                        ],
                        "property_cn": "asset_name"
                    }
                ],
                "properties": [
                    {
                        "is_required": false,
                        "property_type": "",
                        "property_class": "MARKETING_ASSET_ATTR_CLASS_UNKNOWN",
                        "property_value": [
                            "深圳观光巴士"
                        ],
                        "is_multiple": false,
                        "property_cn": "景区名称",
                        "property_name": "PROMOTED_ASSET_ATTR_KEY_TOURIST_ATTRACTIONS_TICKETS_SCENIC_SPOT_NAME"
                    },
                    {
                        "is_required": false,
                        "property_type": "",
                        "property_class": "MARKETING_ASSET_ATTR_CLASS_UNKNOWN",
                        "property_value": [
                            "深圳"
                        ],
                        "is_multiple": false,
                        "property_cn": "所在城市",
                        "property_name": "PROMOTED_ASSET_ATTR_KEY_TOURIST_ATTRACTIONS_TICKETS_CITY"
                    },
                    {
                        "is_required": false,
                        "property_type": "",
                        "property_class": "MARKETING_ASSET_ATTR_CLASS_UNKNOWN",
                        "property_value": [
                            "其他"
                        ],
                        "is_multiple": false,
                        "property_cn": "景区级别",
                        "property_name": "PROMOTED_ASSET_ATTR_KEY_TOURIST_ATTRACTIONS_TICKETS_SCENIC_SPOT_LEVEL"
                    }
                ]
            },
            {
                "extra_properties": [
                    {
                        "property_value": [
                            "深圳-深圳小泥巴营地"
                        ],
                        "property_cn": "asset_name"
                    }
                ],
                "properties": [
                    {
                        "is_required": false,
                        "property_type": "",
                        "property_class": "MARKETING_ASSET_ATTR_CLASS_UNKNOWN",
                        "property_value": [
                            "深圳小泥巴营地"
                        ],
                        "is_multiple": false,
                        "property_cn": "景区名称",
                        "property_name": "PROMOTED_ASSET_ATTR_KEY_TOURIST_ATTRACTIONS_TICKETS_SCENIC_SPOT_NAME"
                    },
                    {
                        "is_required": false,
                        "property_type": "",
                        "property_class": "MARKETING_ASSET_ATTR_CLASS_UNKNOWN",
                        "property_value": [
                            "深圳"
                        ],
                        "is_multiple": false,
                        "property_cn": "所在城市",
                        "property_name": "PROMOTED_ASSET_ATTR_KEY_TOURIST_ATTRACTIONS_TICKETS_CITY"
                    },
                    {
                        "is_required": false,
                        "property_type": "",
                        "property_class": "MARKETING_ASSET_ATTR_CLASS_UNKNOWN",
                        "property_value": [
                            "其他"
                        ],
                        "is_multiple": false,
                        "property_cn": "景区级别",
                        "property_name": "PROMOTED_ASSET_ATTR_KEY_TOURIST_ATTRACTIONS_TICKETS_SCENIC_SPOT_LEVEL"
                    }
                ]
            }
        ]
    },
    "message_cn": "",
    "message": ""
}
4.2.2.2.创建资产

接口：marketing_target_assets/add
请求参数

{
    "organization_id": 12345678,
    "marketing_target_type": "MARKETING_TARGET_TYPE_TOURIST_ATTRACTIONS_TICKETS",
    "marketing_asset_type": "MARKETING_ASSET_TYPE_TOURIST_ATTRACTIONS_TICKETS_ATTRACTION",
    "properties": [
        {
            "property_value": [
                "深圳观光巴士"
            ],
            "property_name": "PROMOTED_ASSET_ATTR_KEY_TOURIST_ATTRACTIONS_TICKETS_SCENIC_SPOT_NAME"
        },
        {
            "property_value": [
                "深圳"
            ],
            "property_name": "PROMOTED_ASSET_ATTR_KEY_TOURIST_ATTRACTIONS_TICKETS_CITY"
        },
        {
            "property_value": [
                "其他"
            ],
            "property_name": "PROMOTED_ASSET_ATTR_KEY_TOURIST_ATTRACTIONS_TICKETS_SCENIC_SPOT_LEVEL"
        }
    ]
}

返回参数

{
    "code": 0,
    "data": {
        "marketing_asset_id": 123456
    },
    "message_cn": "",
    "message": ""
}

4.3 创建广告时如何进行传参

创建广告时，推广内容资产的获取通过下面方式实现：
➢ 创建广告时，可通过获取可投放推广内容资产类型名称（marketing_target_types/get）接口查询可投放的推广内容类型、可通过获取可投放推广内容资产相关信息（marketing_target_assets/get）接口查询可投放的推广产品 id（MARKETING_ASSET_ID）以及所属的产品属性，注意：推广内容资产相关信息（marketing_target_assets/get）接口仅支持查询非通用类资产
➢ 通用类资产（app、小程序、小游戏、视频号、公众号、商品等）通过 adgroup 创建时 marketing_asset_outer_spec 表达
注：推广内容类型（MARKETING_TARGET_TYPE）为 电商商品（MARKETING_TARGET_TYPE_CONSUMER_PRODUCT）时，marketing_asset_outer_spec 通过 获取商品库接口（product_catalogs/get）&获取商品接口（product_items/get）获取对应商品库 id（product_catalog_id）和商品 id（product_outer_id）
已 综合电商行业 为例，在请求广告“营销内容”时：可通过 获取营销表达组合接口，获取可投放的“营销目的、营销对象、营销载体”组合，当前 综合电商行业 支持的营销对象（推广内容）和获取方式：
image
注：非通用类资产：通过 marketing_asset_id 字段请求；通用类资产：通过 marketing_asset_outer_spec 字段请求；

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