接口文档SDK业务专题开发者工具

接口清单

本节将为您介绍 Marketing API 中涉及的接口信息,具体接口清单如下所示:

模块 接口 描述 所属权限(scope)
OAuth授权 oauth/authorize 获取Authorization Code
Account Management
Ads Management
Ads Insights
Audience Management
User Actions
oauth/token 获取Token
Account Management
Ads Management
Ads Insights
Audience Management
User Actions
绑定微信公众号 authorization/wechat_bind 绑定微信公众号(待废弃)
Ads Management
广告帐号 advertiser/add 添加腾讯广告服务商子客
Account Management
advertiser/update 更新腾讯广告广告主信息
Account Management
advertiser/get 查询腾讯广告广告主信息
Account Management
Ads Management
Ads Insights
Audience Management
User Actions
wechat_advertiser/get 查询微信公众平台广告主基础信息
Account Management
Ads Management
Ads Insights
Audience Management
User Actions
business_manager_relations/get 查询商务管家账号下广告主信息
Account Management
Ads Management
Ads Insights
Audience Management
User Actions
wechat_agency/get 查询微信公众平台服务商详情信息
Account Management
wechat_advertiser_detail/get (待废弃)查询微信公众平台广告主详情信息
Account Management
wechat_advertiser_specification/get 查询微信公众平台广告主详情信息
Account Management
资质 qualifications/add 创建广告主资质
Account Management
qualifications/update 更新广告主资质
Account Management
qualifications/get 获取广告主资质
Account Management
qualifications/delete 删除广告主资质
Account Management
资金账户 fund_transfer/add 发起代理商与子客户之间的转账
Account Management
funds/get 获取资金账户信息
Account Management
fund_statements_daily/get 获取资金账户日结明细
Account Management
fund_statements_detailed/get 获取资金账户流水
Account Management
wechat_funds/get 获取微信广告账号资金账户信息
Account Management
wechat_fund_statements_detailed/get 获取微信广告账号资金账户流水
Account Management
realtime_cost/get 获取腾讯广告平台账号体系的实时消耗余额
Ads Management
daily_cost/get (待废弃)获取微信公众平台广告主账号体系实时消耗余额
Ads Management
wechat_daily_cost/get 获取微信公众平台广告主账号体系实时消耗余额
Ads Management
推广目标 promoted_objects/add 创建推广目标
Ads Management
promoted_objects/update 更新推广目标
Ads Management
promoted_objects/get 获取推广目标
Ads Management
Ads Insights
落地页 pages/get 获取落地页列表
Ads Management
xijing_template/get 获取蹊径落地页指定模板
Ads Management
xijing_page/add 基于模板创建蹊径落地页
Ads Management
xijing_page_by_components/add 基于组件创建蹊径落地页
Ads Management
xijing_page/update 蹊径落地页送审
Ads Management
xijing_page/delete 删除蹊径落地页
Ads Management
视频 videos/add 添加视频文件
Ads Management
videos/get 获取视频信息
Ads Management
图片 images/add 添加图片文件
Ads Management
Account Management
images/get 获取图片信息
Ads Management
Account Management
品牌形象 brand/add 创建品牌形象
Ads Management
Account Management
brand/get 获取品牌形象列表
Ads Management
Account Management
互动推广页 playable_pages/add 添加互动推广页
Ads Management
playable_pages/get 获取互动推广页
Ads Management
商品库 product_catalogs/add 创建商品库
Ads Management
product_catalogs/get 获取商品目录
Ads Management
product_items/add 添加商品
Ads Management
product_items_list/get 商品列表
Ads Management
product_items/get 获取商品
Ads Management
product_items_detail/get 获取商品详情
Ads Management
product_items/update 更新商品信息
Ads Management
products_system_status/get 获取审核失败的商品
Ads Management
product_categories_list/get 获取商品类目
Ads Management
动态商品模板 dynamic_ad_templates/get 获取动态商品广告模板
Ads Management
动态商品图片 dynamic_ad_images/add 根据DPA模板生成图片
Ads Management
dynamic_ad_images/get 获取DPA模板生成的图片
Ads Management
微信原生页 wechat_pages/add 创建微信原生页
Ads Management
wechat_pages/get 获取微信原生页
Ads Management
wechat_pages/delete 删除微信原生页
Ads Management
动态商品视频 dynamic_ad_video/add 根据DPA模板生成视频
Ads Management
应用宝渠道包 android_channel_packages/get 获取安卓渠道包
Ads Management
广告渠道包 android_union_channel_packages/get 获取广告渠道包
Ads Management
android_union_channel_packages/add 通过url创建广告渠道包
Ads Management
优量汇流量包 union_position_packages/add 创建联盟流量包
Ads Management
union_position_packages/get 获取联盟流量包
Ads Management
union_position_packages/delete 删除联盟流量包
Ads Management
资产授权 asset_permissions/add 资产权限授予
Ads Management
asset_permissions/delete 资产权限回收
Ads Management
朋友圈头像昵称跳转页 profiles/add 创建朋友圈头像昵称跳转页
Ads Management
profiles/delete 删除朋友圈头像昵称跳转页
Ads Management
profiles/get 获取朋友圈头像昵称跳转页
Ads Management
推广计划 campaigns/add 创建推广计划
Ads Management
campaigns/update 更新推广计划
Ads Management
campaigns/get 获取推广计划
Ads Management
Ads Insights
campaigns/delete 删除推广计划
Ads Management
广告组 adgroups/add 创建广告组
Ads Management
adgroups/update 更新广告组
Ads Management
adgroups/get 获取广告组
Ads Management
Ads Insights
adgroups/delete 删除广告组
Ads Management
广告创意 adcreatives/add 创建广告创意
Ads Management
adcreatives/update 更新广告创意
Ads Management
adcreatives/get 获取广告创意
Ads Management
Ads Insights
adcreatives/delete 删除广告创意
Ads Management
动态创意 dynamic_creatives/add 创建动态创意
Ads Management
dynamic_creatives/update 更新动态创意
Ads Management
dynamic_creatives/get 获取动态创意
Ads Management
广告 ads/add 创建广告
Ads Management
ads/update 更新广告
Ads Management
ads/get 获取广告
Ads Management
Ads Insights
ads/delete 删除广告
Ads Management
定向 targetings/add 创建定向
Ads Management
targetings/update 更新定向
Ads Management
targetings/get 获取定向
Ads Management
Ads Insights
targetings/delete 删除定向
Ads Management
批量操作 batch_operation/add 批量操作(待废弃)
Ads Management
batch_requests/add 批量操作
Ads Management
advertiser/update_daily_budget 批量修改广告主日限额
Ads Management
campaigns/update_daily_budget 批量修改推广计划日限额
Ads Management
adgroups/update_daily_budget 批量修改广告组日限额
Ads Management
campaigns/update_configured_status 批量修改推广计划开启/暂停状态
Ads Management
adgroups/update_configured_status 批量修改广告组开启/暂停状态
Ads Management
ads/update_configured_status 批量修改广告开启/暂停状态
Ads Management
adgroups/update_datetime 批量修改广告组投放起止时间
Ads Management
adgroups/update_bid_amount 批量修改广告组出价
Ads Management
广告数据洞察 daily_reports/get 获取日报表
Ads Insight
hourly_reports/get 获取小时报表
Ads Insight
targeting_tag_reports/get 获取定向标签报表
Ads Insights
product_catalogs_reports/get 获取商品库报表
Ads Insights
async_reports/add 创建异步报表任务
Ads Insight
async_reports/get 获取异步报表任务
Ads Insight
async_report_files/get 获取异步报表文件
Ads Insight
人群数据洞察 custom_audience_insights/get 人群洞察分析
Audience Management
订单数据 ecommerce_order/get 获取订单数据
Ads Insight
ecommerce_order/update 更新订单状态
Ads Insight
获取表单线索 wechat_leads/get (待废弃)获取微信广告平台带来的线索
Ads Insight
leads/get (待废弃)获取API投放微信表单广告带来的线索
Ads Insight
lead_clues/get 获取线索列表
Ads Insight
lead_clues/update 回传有效线索
Ads Insight
人群价值分析 custom_audience_reports/get 人群价值分析
Audience Management
获取微信广告关注信息 wechat_ad_followers/get 获取微信广告关注信息
Ads Insight
客户人群 custom_audiences/add 创建客户人群
Audience Management
custom_audiences/update 更新客户人群
Audience Management
custom_audiences/get 获取客户人群
Audience Management
custom_audiences/delete 删除客户人群
Audience Management
客户人群数据文件 custom_audience_files/add 创建客户人群数据文件
Audience Management
custom_audience_files/get 获取客户人群数据文件
Audience Management
客户人群数预估 custom_audience_estimations/get 人群覆盖数预估
Audience Management
人群授权 audience_grant_relations/add 添加人群授权
Audience Management
audience_grant_relations/get 获取人群授权信息
Audience Management
标签人群 labels/get 标签广场标签获取
Audience Management
数据加密用盐管理 custom_data_salt/get 获取盐列表
Audience Management
客户标签 custom_tags/add 创建客户标签
Audience Management
custom_tags/get 获取客户标签
Audience Management
custom_tags/update 更新客户标签
Audience Management
custom_tags/delete 删除客户标签
Audience Management
标签数据文件 custom_tag_files/add 上传客户标签数据文件
Audience Management
custom_tag_files/get 查询客户标签数据文件
Audience Management
用户属性数据源 user_property_sets/add 创建用户属性数据源
Audience Management
user_property_sets/update 更新用户属性数据源
Audience Management
user_property_sets/get 获取用户属性数据源
Audience Management
用户属性数据 user_properties/add 上传用户属性数据
Audience Management
用户行为数据源 user_action_sets/add 创建用户行为数据源
User Actions
user_action_sets/get 获取用户行为数据源
User Actions
user_action_set_reports/get 获取用户行为数据源报表
User Actions
用户行为数据 user_actions/add 上传用户行为数据
User Actions
定向标签 targeting_tags/get 获取定向标签
Ads Insight
Ads Management
创意形式 adcreative_templates/get 创意形式列表信息查询
Ads Management
Ads Insight
adcreative_template_detail/get 创意形式详情信息查询
Ads Management
Ads Insight
广告投放能力 capabilities/get 查询广告相关权限(待废弃)
Ads Management
optimization_goal_permissions/get 查询优化目标权限(待废弃)
Ads Management
预估能力 estimation/get 人数预估
Audience Management
bid_simulation/get 出价曝光预估
Audience Management
广告预览 adcreative_previews/add 创建广告预览
Ads Management
adcreative_previews/get 获取广告预览
Ads Management
异步任务 async_tasks/add 创建异步任务
Ads Insight
async_tasks/get 获取异步任务
Ads Insight
async_task_files/get 获取异步任务文件
Ads Insight
广告素材预审 compliance_validation/get 获取广告素材预审结果
Ads Management
拆分对比实验 split_tests/add 拆分对比实验创建
Ads Management
split_tests/update 拆分对比实验修改
Ads Management
split_tests/delete 拆分对比实验删除
Ads Management
split_tests/get 拆分对比实验获取
Ads Management
广告诊断 diagnosis/get 广告诊断结果获取(待废弃)
Ads Management
ad_diagnosis/get 广告诊断结果获取
Ads Management
广告状态获取 system_status/get 广告状态获取(待废弃)
Ads Management
广告创意预览 adcreative_template_preview/get 广告创意预览(待废弃)
Ads Management
adcreative_template_previews/get 广告创意预览
Ads Management
微信广告标签 wechat_ad_labels/get 获取微信广告标签
Ads Management
图片处理 image_processing/add 进行图片处理
Ads Management
转化归因 conversions/add 新增转化归因
Ads Management
conversions/get 获取转化归因
Ads Management